Many adverts nowadays are known for their controversy, so the advert that was picked was American Apparel advert concerning the opening of a new store. the advert could be classed as controversial due to the fact that majority, if not all of the pictures were giving all the wrong messages. Women were being objectified in more than one picture. A very famous advert that was banned was of a young female advertising a back to school section of the clothes being released in the new year. T he problem that was not that she was advertising the back to school clothes but it was that she was bent over with a mini skirt on not hiding anything, but revealing everything.
This gave off the wrong impression to people. This particular section was banned from being shown all of the world ue to the fact that is was said that it was promoting paedophilia.