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TABLE OF CONTENTS
Features
20 Where Ministry Meets the Next Generation by Christy Dollins
28 Make Your Store a Summer Staycation Destination
Ideas to Boost Sales and Build Community
Departments heart & soul
12 Honoring the History of Our Great Nation by Tim Morgan
46 Finding Freedom in the Hospitality of Presence by Sarah Wontorcik customer service
16 Curators of Truth
How to Help Customers Find the Right Bible with Rodney Makrill tech & trends
34 Playing Faire
How Is Faire Affecting Our Industry? with Vicki Geist & Les Jones brick & mortar
38 Stories Sell
Why Fiction Still Sells— and How You Can Sell It in Your Store
42 Owner Readiness
The Part No One Talks About by Brian McKay
Columns
8 Business 101
How Savvy Retailers Retire Slow Movers
50 Store Spotlight: Blessings Big & Small Christian Store
4 CRA today / www. christianretailassociation. org