CPABC Industry Update Winter 2014 | Page 16

Cash flow management for franchisees By Paul daSilva Advising a client on financing a new franchisee or taking the plunge in franchise ownership yourself? Paul daSilva, Director of National Franchise Markets with RBC Royal Bank delivers a refresher on the important points of cash flow management for franchisees. Why is cash flow management so important and how can it help reduce my risk as a franchisee? Sell. Sell. Sell. Work hard. Get results. Right? Yes. However, as critical as sales and profitability are to running a successful franchise, they are only half of the success formula. You’ll also have