Cosmoprof North America Miami The Fragrance Experience 2027 | страница 5

THE FRAGRANCE EXPERIENCE

WHO YOU’ LL MEET BUILT-IN VISIBILITY THE SPACE APPLY TO PARTICIPATE

B2B CONNECTIONS, WITH A CURATED CONSUMER DISCOVERY

On the third day of Cosmoprof North America Miami, The Fragrance Experience will welcome a limited number of fragrance enthusiasts and content creators through a curated, ticketed program.

The first two days remain focused on B2B business, while the third day gives participating brands an opportunity to introduce new launches, provide samples, share their stories, and gather real-time feedback from fragrance enthusiasts.

The format prioritizes an engaged audience and meaningful brand interactions while maintaining the professional positioning of the show.

PARTICIPATING BRANDS CAN:

• Build industry relationships throughout all three days

• Showcase products directly to fragrance enthusiasts on the third day

• Introduce new products and launches

• Create sampling and discovery opportunities

• Generate awareness through fragrance creators and media

• Gather real-time consumer feedback

PARTICIPATING FRAGRANCE HOUSES CAN:

• Connect with potential clients. Meet founders and product development teams to explore future fragrance briefs.

• Showcase your expertise. Bring your capabilities to life through perfumers, ingredients, and scent discovery.

• Inform creator storytelling. Help content creators explain the craftsmanship behind fragrance.

• Engage fragrance enthusiasts and support brand partners. Create scent experiences that deepen appreciation for your craft and fragrances you help brands bring to market.

• Build future business. Turn new connections into opportunities for development briefs and long-term supply relationships.