Cosmoprof Las Vegas Event Preview 2024 | Page 36

COSMOTALKS
EDUCATION
COSMOTALKS
WEDNESDAY , JULY 24 , 2024
CLASSES CONFIRMED AS OF JUNE 10 , 2024 .
COSMOPROF NORTH AMERICA LAS VEGAS 2024
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HARNESSING AI : HOW SMALL BEAUTY BRANDS CAN THRIVE IN TODAY ’ S TECH-DRIVEN MARKET 1:00PM – 2:00PM | LOCATION : SOUTH PACIFIC BALLROOM D | $ 85
AI has become a game-changer , leveling the playing field for small brands against industry giants . From maximizing ad spend to generating content to connecting with consumers , AI offers unprecedented growth opportunities for up-and-coming brands . Join us for an insightful session that kicks off with NIQ providing trends that are driving tech and AI , followed by a panel of experts from Iced Media , Maesa , and Perfect Corp . that will share how brands can take advantage of today ’ s AI advancements .
MODERATOR : Andrea Nagel | Senior VP News and Programming , CEW Leslie Ann Hall | Founder & CEO , Iced Media Wayne Liu | Chief Growth Officer , President of America , Perfect Corp . Anna Mayo | VP , NielsenIQ Beauty Vertical
Nadia Khan | SVP of Brand Marketing , Maesa
REIMAGINING PACKAGING FOR TODAY ’ S CONSCIOUS CONSUMER 3:00PM – 4:00PM | LOCATION : SOUTH PACIFIC BALLROOM D | $ 85
Consumer interest in green , clean beauty continues to climb , with the global clean beauty market valued at $ 7 billion in 2022 with an expected reach of $ 14 billion by 2028 . With that interest comes an increasing focus on packaging — if it ’ s good for you , it also has to “ look ” good on the shelf and to the buyer . It is no longer good enough to have a sustainable backstory ; your product needs to look irresistible in a way that paradoxically doesn ’ t look unsustainable . The magic of packaging has become as much of an art as the formulation itself . This expert panel will take a look at the latest innovations and challenges of sustainable packaging — a global market valued at $ 101 billion in 2022 , and projected to rise to $ 212 billion by 2032 .
MODERATOR : Mary Bemis | Founder & Editorial Director , Insider ’ s Guide to Spas Annie Jackson , Co-Founder & CEO Credo Beauty Victor Casale | Co-Founder & CEO , MOB Beauty Carly Snider | Executive Director , Pact Collective
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