ENTREPRENEUR ACADEMY
EDUCATION COSMOPROF NORTH AMERICA LAS VEGAS 2024
ENTREPRENEUR ACADEMY
TUESDAY , JULY 23 , 2024
CLASSES CONFIRMED AS OF MAY 6 , 2024 . CHECK BACK FOR MORE CLASSES .
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THE EVOLVING PREMIUM BEAUTY LANDSCAPE – KEYS TO SUCCESS ON AMAZON AND BEYOND 1:30PM – 2:30PM | LOCATION : SOUTH PACIFIC BALLROOM C | $ 140
What does it take to create a brand that not only stands out but endures over time ? Ali will share insights and strategies from her years inside Sephora and Amazon , as well as being a beauty brand CEO , investor and advisor . Hear what consumers , retailers and investors are seeking and rewarding . Topics will include :
• 2024 trends in consumer behavior , beauty and retail
• Foundations that set you up for success
• What role should Amazon play in your strategy
• Common pitfalls and what to avoid
Ali Kole | Former Head of Premium Beauty , Amazon
WINNING MARKETING PLAYBOOKS FOR MODERN BEAUTY BRANDS 2:45PM – 3:45PM | LOCATION : SOUTH PACIFIC BALLROOM C | $ 140
Unlock the secrets to thriving in today ’ s beauty market with innovative marketing playbooks , especially entrepreneurial ventures . In this session , we will delve into strategies that go beyond traditional marketing to capture and retain your ideal consumers . From crafting a unique brand identity and launching must-have hero products to leveraging digital channels and fostering community engagement , you ’ ll learn how to build a sustainable brand platform . Key Takeaways :
• Crafting a standout brand identity in a crowded market
• Developing hero products that captivate and convert
• Utilizing digital marketing and social media to amplify your reach
• Building and nurturing an engaged community of loyal customers Evelyn Wang | CEO , CMO & Advisor
24 | @ cosmoprofna | # cosmoprofna