Along with all of the new wigsten-
tions, we also got a first hand look
at the new items available in the
accessory and other categories.
Because there was so much to see
and learn about, this month we’ll
just be sharing some of the high-
lights!
•
Bright colored accesso-
ries are on the up, especially in
the children’s market.
•
High impact facial
masks of varying price ranges
are continuing to be incredibly
popular. Options tailored to
specific skin types are the most
popular.
•
Wigstensions that
emphasize water resisitant
and anti-bacterail qualities are
begining to take the market
by storm. While several lines
launched these options last
year, this spring we’re expect-
ing to see them become even
more popular.
•
Unprocessed hair with
bleach, color, and perm options
are as popular and in demand
as ever. Smart companies are
launching pre-bleached un-
colored hair for consumers to
dye on their own. Not only is
this a brillant move for DIY, it
also eliminates some of the risk
of customer complaint after
botched at-home bleaching
attempts.
•
Colored hair is just as
popular as ever. Along with
the traditional jewel tones and
pastels we’re begining to see
highlighter colors like neon
pink.
20 C O S M O B I Z
M A G A Z I N E