CosmoBiz Magazine July 2017 | Page 40

Feature The NITS Come With It N Direct mail hair extensions threaten public safety cause calls for regulations its and head lice eggs are found in large numbers on hair extensions. In the U.S. Instances of lice have decreased in recent years, but now they’re making a comeback. In the hair industry, it’s suspected that they come from nits on the hair that you can easily find on hair exten- sions. You may wonder, “We have the FDA, CDC, US Customs Office, how could they not know about it?” Un- fortunately, none of these government agencies inspect, monitor, or regulate what is coming via express mail, namely DHL. Packs of hair from a Chinese merchant in Guangzhou, Chi- na is packaged and sent to U.S. consumers daily, a plane full of them arrives every- day. It just goes through simple paperwork that is cleared by the U.S. Customs of- fice and delivered to the consumer in about three days. They call it, “bundle hair” or “Aliexpress hair.” There is no means to verify the treatment process of these human hair extensions on either side. The sellers in China are mostly likely not even the factory employ- ees. They are one-man operated, or a group of a few English speaking people with computers that connect to U.S. consumers. When a customer orders the product, they then head to the hair market where large numbers of small-to-large factories operate their distribution and pick up the hair the customer ordered. Near the en- trance of the the market, there are shipping processors. These young Chinese merchants take all the hair they purchase and send it from there. In a few days, the cus- tomer receives it and wears it right away. The scene of these hair markets is enough to make you cringe, the sorters sit on the floor, sorting out the hair, packaging it, and putting it on the wall or in large plastic trays. Sadly, it is a substandard processing facil- ity. No regulation, no inspectors, nobody there to hold any responsibility for the unsanitary condition of the hair they sell. On the other side of the globe, the consumers in the U.S. are trained to trust any product they buy. They tend to trust government agencies and the harsh consequenc- 40 C O S M O B I Z M A G A Z I N E es of the companies who violate public safety. Unfor- tunately, all that has changed since e-commerce tore down the borders and express mail could freely enter U.S. households from unknown sources. We need a new set of regulations. China’s economy has grown fast and it is modern- izing rapidly. Tall buildings are built, and luxurious cars are filling up the highways, but their notoriously infamous sanitary habits still remain in most parts of production. A Chinese court recently sentenced a man who collected sewage and turned it into a cooking oil that was widely used in restaurants. Although China is making significant progress, it still is a country where sanitation is often overlooked in favor of foreigner’s desire for cheap products at any cost. Our government should not leave public safety in the hands of the public. If lack of manpower is an issue for the government to regulate small matters such as hair extensions and wigs, it must initiate a study on the po- tential threat and set the standard for Chinese factories and traders to follow. If hair in express mail has sanitary problems, you may wonder about the hair sold at the beau- ty stores. Thankfully, retail store hair is made by companies in U.S.. They are familiar with the consequences of dis- tributing irresponsible hair products, here even the big corporations could be closed down if any microorganisms were to be found on the hair. Not only for the benefit of the public, but to protect their own companies, retail hair goes through a strict set of sanitation procedures. These include acidic treatments to remove the outer-most layers of hair cuticles which removes any micro organism and even removes the traces of its donner. In addition, some companies invest heavily on developing solutions to treat the surface of hair both for sanitary purposes as well as the function of the hair. Even if retail brand-name hair is safer, it is almost impossible to stop consumers from ordering hair from irresponsible sources in China or India. The only way to protect the consumer is to set strict guidelines and standards on how the hair products are processed from their source.