PR Committee Members Industry involvement:
Chairperson More awareness needs to be created of Coschem and the role it can play outside of the circles of
the Cosmetic and Personal Care industry. This needs to be towards:
•
Students
•
Cosmetic companies beyond our borders
•
Industries linking into the Personal care and cosmetic industry
Theme for 2019 “Create Awareness” Patricia visited NWU School of Pharmacy for their career day on 4 October. She reported that there
was a resounding amount of interest in the personal care industry. There was also a large number of
students looking for internships. The students were encouraged to visit the website for more contact
details, information and possibly enrolling as student members if they will be able to attend some of
the functions. The contact person to arrange future involvement is Henrico Heystek.
Patricia Kruger
Ronal Makola
Lumbi Moyo
Kirsten Scott
Abby Vorster
PR Objectives
The following PR Committee objectives were set out in the beginning of 2019:
•
Create awareness on social media platforms
•
Create awareness by reaching out to tertiary institutions
•
Create awareness by providing more benefits to existing members
Social Media
Website revamp
The need was identified to update our website to include the following:
•
Membership login to supply additional information and training sessions to members only in
order to offer additional benefits to encourage membership
•
Payment porthole to possibly alleviate the role of the Coschem office in this regard. This will
allow for online booking and registration
•
Calendar page to share upcoming events with visitors to the website
•
Job request, job shadowing, internships etc not to be advertised on website or Facebook.
All these will be added to the Ops Manual.
Initial budget of R8000.00 was agreed for the revamp of the website, but after careful consideration
and quotes it was agreed to increase the spend to R40 000.00
The current service provider made some changes within 2019, but it was agreed that there is still
a need for a much upgraded product to represent our Society. The current service provider made
some minor upgrades to the current product, but the major revamp will be the focus for the
committee for 2020.
The presentation was also done to a group of final year Pharmacy students and lecturers from the
Eswatini Medical Christian University in Mbabane, Eswatini (formerly Swaziland). It was proposed
that this is merely done via skype or webex. Fola Amu.
Contact was made with the University of Witwatersrand, but unfortunately due to disruptions at their
campus no presentations was made there.
A collective group of cosmetic manufacturers from Namibia also contacted the Coschem stand at
the P&C Review seminar, and they have been now been made aware of the Society and how they
can benefit from membership.
Benefits to members:
Membership Plus
The proposed Membership Plus option for members to register at a Premium fee and be able to
attend most of the Society’s premier events was approved by Council. A total of 12 members opted
for this registration package. It was agreed to continue with this for 2020, cost would be R 8150.00
including membership, 2x seminars, Conference, Gala dinner, 1x Lunch (Ladies day or Year-end
function).
In addition to the website, the Committee continue to use tools such as;
•
Coschem Facebook pages
•
Linkedin
•
Frequent email communication and flyers on the Society and its various activities
•
SA Pharmaceutical & Cosmetic Review (as our Print partner)
•
IFSCC member login on the IFSCC website
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