Corporate Wellness Market Report, Growth and Forecast Research 2018 Corporate Wellness Market Report, Growth and Forec | Page 2

work productivity and performance. Workplace wellness programs provides an universal
approach towards the wellbeing of its employees by creating a healthy organizational
culture which develops healthy outcomes, increase in productivity, optimization of human
resource and increase employee engagement in the corporate world.
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The corporate wellness programs are majorly driven by the various programs and
promotions such as increasing awareness on health related topics, incorporating
corporate policies that provides provision for health related goals of its employees,
promoting smoking cessation and avoidance, food selection process among others are
some of the major factors to boost the corporate wellness market share during the
forecast period. According to South Asian Society on Atherosclerosis and Thrombosis
(SASAT), worksite health programs helps to reduce 45 percent in absenteeism and other
healthcare cost which are provided by the organizations. Corporate wellness programs
provide various services which could be utilized by the employees, some of the major
wellness services are health screening, which helps to identify health risks factors and
implementing health strategies to build a better and healthy lifestyle, stress management,
smoking cessation, nutrient management for weight checks and cholesterols, and total
body fitness among others. Owing to these factors major traction is expected for the
corporate wellness market size during the forecast period.
North America is expected to lead the corporate wellness market share throughout the
forecast period from 2018 to 2025 due to increase in obesity levels in workplace and
growing corporate cultures. According to National Center for Biotechnology Information
(NCBI), in 2016, in U.S. the total cost of obesity for a worker is almost US$ 48billion per
year. According to the State of Obesity, in 2017, there was an increase of 35 percent in
obesity level in five states which are West Virginia, Arkansas, Louisiana, Mississippi, and
Alabama, in other states there was an average increase of 28 to 30 percent from 2016.
Thus, obesity among the working class of U.S. coupled with other factors such as
hypertension, depression, long night shifts, and adverse working conditions among others
is expected to drive the corporate wellness market size during the forecast period.
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