Corporate Social Review Magazine 1st Quarter 2013 | Page 39

now we have made more information available, we have become
more transparent and we’re seeking to communicate better with
everyone; our stakeholders, the public, our partners and all our
beneficiaries. Previously, the public didn’t have the chance to
comment on what the NLB did and where their money went.
We gave lottery players that voice and that was such a powerful
process. Those who play, those who pay, they told us what they
want our priorities to be. And we might not always share those

specific priorities with every single person, but by talking to the
public we feel that we are sharing what you can consider to be
the generally held priorities. And that shift in focus makes me very,
very proud.

Any last thoughts?

Let truth be told. Speak with one voice. Take the positive momentum
from this Indaba, continue to learn, continue to communicate,
continue to deliver.

CORPORATE SOCIAL REVIEW
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