Corporate Social Review Magazine 1st Quarter 2013 | Page 30

profit organisation while still being able to generate an income to fill the hole left by those fast shrinking charitable funds. Then there are two pillars of Marc’s plan: profit company whose shareholding is held by BEE level two contributor and whose sole beneficiary is the section 21 charity. This company is offering two products to mark et. Consulting Services Fees Some of the services that Marc’s organisation provide for free can actually be charged for. Small fees from lots of payers can make a big difference. For instance, they have 6500 young people using their community centres, libraries, computer education and sports & drama facilities every day. And they all get a meal every day. 20 days a month, five days a week. That’s no small thing. The first is a consulting service that leverages Africa Tikkun’s unique experience, expertise and network to help companies (such as mining houses) upgrade the development of the communities where they source their labour. They offer a turnkey solution based around the charity model and advise their clients on how best to set up an integrated holistic care model that actually delivers. By charging a small membership fee to those that can afford to contribute, the income generated can be spent elsewhere. By means testing this fee – with some paying less, some paying nothing depending on their need - they are able to ensure that they are not punishing the poor but rather ‘sharing the load’ African Tikku have proved that their child & youth care and their development care model works. By offering that as a solution they can help their clients to deliver real value into the communities they work in and then use the income this consultation delivers to fund their own ongoing programmes. As Marc puts it, “Charity is give all to those with nothing. What we’re talking about here is giving something to those who have something and taking joint responsibly.” Employment Services So, where there is a user base, where there is a definable value and at last some discretionary income then - by raising a small contribution towards the cost these fees – an organisation can free up scarce resources to extend the ability of the these programmes to support themselves within a shrinking donor base. Enterprise Development Then there is the enterprise development company - a for 28 Magazine Final.indd 28 And it is those programmes that offer the third opportunity. In SA the government is strongly focused on employment. Africa Tikkun’s programmes have been busy for years creating a pool of potentially valuable, motivated, qualified employees. People who have already been invested in. After years of development as beneficiaries of value driven programmes these young people are now ready for job specific readiness training that will make them ideal, employable, first time job seekers. This is ‘job readiness training’ that teaches the young people CORPORATE SOCIAL REVIEW 2013/07/29 10:45 AM