Corporate Social Review Magazine 1st Quarter 2012 | Page 21

But take a look at the seven core aspects of social responsibility as defined by ISO 26000: human rights, organisational governance, labour practices, the environment, consumer issues, fair operating practices and community involvement & development. As Jonathon says: These core subjects are seen to cover the most likely economic, environmental and social impacts that should be addressed by organizations. Stop. Go back. Look at that list again. What you are seeing is a standard that cuts through every area of your business – from Governance (and Ethics), through your relationships with your clients and your employees, all the way through to the quality of the goods and services you provide; the im- pact you have on the environment; the relationships you have with the communities you serve; and how you interact with all the people and groups whose lives you directly and indirectly affect. As different regions and countries tussle with these issues of responsibility, morality and ethics – and as our shareholders, our clients and customers, and our colleagues hold us to increasingly high standards – these issues are taking on greater and greater importance. Indeed, in material we have been working with from the Far East, Crime & Corruption has been already been added to the CSR list – an acknowledgement of business realities and the increasing global attention that is being paid to corporate and government criminality. The International Organization for Standardisation (ISO) launched ISO 26000 in November 2010. In the five years it was being developed, more than 450 expert representatives from 99 countries and 42 international organisations were involved in its creation. It is currently available in 18 languages and more than 50 countries have either adopted it as a national standard or are in the process of doing so. In Europe, 25 out of 29 responding members said they have adopted ISO 26000 and it is also being adopted in the Far East, the Middle East and Latin America. The Organisation for Economic Cooperation and Development (OECD) guidelines recently expanded its chapter on ‘Consumer Interests’ and added a chapter on ‘Human Rights’. Similarly the Euro- MediaClubSouthAfrica.com 19 CORPORATE SOCIAL REVIEW