Strategy
9 Tested Ways
to Grow a Business
L et your business grow on new trajectory. Here are some ways that
will flourish your business.
1.
G et your business spread in the exis
ng market
Ge ng new customers is not bad. But be er will be to sell more to the exis ng customers; retain the
exis ng customers. Acquisi on of new customers will involve higher promo on out-go. Whereas, selling
to exis ng customers will be cost-effec ve. Pricing is another aspect which will help your business in
penetra ng the exis ng market. Remember that always charging compe ve price may not help.
Some mes you need to reduce the weight/quan ty of the product (indirect pricing) or offer free gi s.
You may even change the packaging.
2. You may seek referrals.
During or a er every job or sale, ask your sa sfied customers if he knows anyone else who would be
interested in your products or services. However, this is possible only if your deliverables can delight the
customers.
www.Venture-Care.com/Magazine
October 2017
20