Corporate Culture As A Strategic Risk MAL66:25 | Page 8
Cover Story
Cover Story
Corporate Culture As A Strategic Risk
By Reuben Kisigwa
One of the most important shapers of culture is leadership. The character of a leader is culture’ s first ambassador. Your words may carry weight, but it’ s your actions that build credibility. When leaders are united in purpose and values, culture cascades more effectively across the organization. When they ' re not, the disconnect creates confusion and mistrust.
Strategic plans often rise or fall not because of flawed design, but because of cultural misalignment during execution. This begins with reframing oversight. Boards should not only ask,“ Is the strategy sound?” but also,“ Does our culture support this strategy in practice?” Culture is the often-overlooked enabler- or blocker- of execution. When ignored, even the most carefully designed strategies stall.