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25 % of young Europeans stream illegally
A quarter of EU citizens aged between 15 and 24 have admitted to intentionally using illegal sources to access online content in the past 12 months.
Most say they do this because it is free, or cheaper than accessing content from legal sources, according to an April 2016 report from the European Union Intellectual Property Office( EUIPO), which surveyed young people in each of the 28 EU Member States, seeking better to understand how young EU citizens behave online, and to explore the main drivers and barriers for them in acquiring online content and physical goods both legally and illegally.
Films and series were the most accessed types of content from illegal sources, followed by music and games.
Nearly one in four believed that they were doing nothing wrong in accessing digital content from illegal sources for personal use, and a third considered that content from illegal sources was easier to find and quicker to access than content from legal sources.
Six out of ten young Europeans say they would stop using illegal sources to access digital content if more affordable content from legal sources was available.
The report also shows a sharp difference in attitudes among young people between illegally accessing digital content and buying counterfeit goods online. Only 12 % of those questioned said they have intentionally bought counterfeit products online in the past 12 months, mostly counterfeit clothes, accessories and footwear, with over half saying they did so because it was cheaper than buying the real thing.
However, the vast majority of young people do not buy counterfeit products online. Over half of all those questioned say they do not trust the sites which sell counterfeit goods, and 20 % say they are afraid of their data being misused if they make a purchase.
António Campinos, EUIPO executive director said the study helped with the understanding of young digital natives, exploring how they behave online and measuring the scale of the challenge in changing their attitudes.“ I trust it will support our collective efforts to develop IP education and awareness initiatives which can connect with young Europeans, as well as providing valuable information for policy makers.”
According to the results of the report:
• In France, 11 % of young people have intentionally bought counterfeit goods online in the past 12 months, while 34 % intentionally used illegal sources to access online content.
• In the UK, 10 % of young people have intentionally bought counterfeit goods online in the past 12 months, while 19 % intentionally used illegal sources to access online content.
• In Italy, 9 % of young people have intentionally bought counterfeit goods online in the past 12 months, while 21 % intentionally used illegal sources to access online content.
• In Spain, 19 % of young people have intentionally bought counterfeit goods online in the past 12 months, while 33 % intentionally used illegal sources to access online content.
• In Germany, 8 % of young people have intentionally bought counterfeit goods online in the past 12 months.
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Workshop puts illegal streaming in the spotlight
Celebrating its 10th anniversary, the International Intellectual Property Crime Investigators College( IIPCIC) conference in London brought together over 500 delegates from around the world to discuss past successes and future threats in the fight against intellectual property crime. Sponsoring the conference, audiovisual antipiracy alliance AAPA built upon past collaboration with INTERPOL to hold a panel
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discussion on the threats to content protection from new technologies, with a focus on illegal streaming. Michael Barley, joint vicepresident of AAPA and director of group security at Sky, said that being involved in the IIPCIC conference and panel provided an ideal opportunity to put illegal streaming in the spotlight.“ In order to tackle this growing form of piracy, we need law enforcement agents to understand the scale and complexity of the problem. Illegal streaming does not respect national |
boundaries and can emanate from virtually any country in the world. Being able to discuss this issue with a global audience from law enforcement at the IIPCIC conference can help us to fight illegal streaming more effectively,” he declared. In a separate initiative, AAPA hosted a workshop on illegal streaming and illegal streaming devices, providing a forum for participants to exchange information on trends; sources of illegal streaming devices; and enforcement actions taken. Discussion also took place |
on the adequacy of existing laws. The objective of the workshop was to identify how the participants could collaborate to enhance the success of enforcement action.“ Many stakeholders are engaged in the fight against illegal streaming and the sale of illegal streaming devices,” advised Sheila Cassells, executive director of AAPA.“ This workshop allows private sector organisations to share knowledge and intelligence and to create a framework for future collaboration.” |
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Content Security 7 |