Consumer Goods Research Reports by Radiant Insights Philippines Consumer Attitudes and Online Retail D

Philippines Consumer Attitudes and Online Retail Dynamics
Market Size, Share, Growth, Analysis and Forecast 2020
Summary
The Philippines have joined the race to the digital change very late compared to the other ASEAN countries such as
Philippines, Malaysia, Singapore, and Thailand, but the digital culture is moving at a faster pace than it did with the
other countries. Filipinos have embraced new technology and the internet, for example, according to a study
conducted by Bain and Company, internet penetration is a mere 1.2% in the Philippines, but 34% of those who
have made a purchase online reported they were influenced by online content prior to making their purchase.
Key Findings
- More Filipinos Are Moving Towards E-Commerce
- Filipinos Are Unwilling and Disinclined Towards Using Credit Cards
- Foreign E-Commerce Giants Have a Major Dominion Over the E-Commerce Landscape in the Philippines
- Apparel, accessories, luggage, and leather goods was the largest product group
View Summary of This Report @ http://www.radiantinsights.com/research/consumer-attitudes-and-onlineretail-dynamics-in-philippines-2015-2020
Synopsis
"Consumer Attitudes and Online Retail Dynamics in Philippines, 2015-2020" provides data for historic and forecast
online retail sales, and also includes information on the business environment and country risk related to
Philippines' online retail environment. In addition, it analyzes the key consumer trends influencing Philippines'
online retail industry.
What else does this report offer?
- It provides in-depth analysis of the latest trends in online consumer shopping, covering the factors driving online
shopping, consumer insights, market dynamics (covering 26 product categories), and reviews of the latest best
practice in online retail site design
- Market insights based on consumer trends, changing economic and demographic factors, and other
macroeconomic factors
- Based on the latest data, the report not only provides details of the size and growth of this increasingly important
channel, it also provides essential context on the penetration of online sales by product groups, how growth has
developed over time, and key factors, with forecasts that will drive this market in the future
Reasons To Buy
- Improve market and strategic planning using highly granular, forward-looking market data across 26 categories
under nine product groups that include: Apparel, Accessories, Luggage and Leather Goods, Books, News and