Confident ROi Spring 2018 | Page 4
CONTENTS
Letter From Alex Vorobieff
Bat Map
Business Alignment Tools 4
Alex Vorobieff
Unleash Your Inner Super Computer 6
Brad Smart
Hiring Headaches 8
5
Entrepreneurial Operating System
Blindspot Remover 10
Verne Harnish
Seven Strata of Strategy 12
Critical Moment Catalyst 14
Welcome to Confident ROi
$
Confident ROi
This magazine is devoted to bringing you the tools and concepts
to build the company you envision along with the insights other
leaders discovered when they tried to implement them. With this
information, you can confidently select the right tool to generate a
return on your company’s time and money.
Confident ROi illustrates the concepts outlined in my book,
Transform Your Company. Each issue will have articles focusing on
core alignment tools and bolt-on tools as well as an article focused
on the real-starting-line (i.e., between the leader’s ears).
The first issue kicks off with a real-starting-line article on how the
Brain-Based Leadership Certificate course empowers leaders to
unleash the supercomputers in their heads and how to override the
factory settings that might be holding you and your company back.
The core-alignment-tool spotlight is on EOS/Traction and what
a CEO learned implementing it in her own company and now as a
certified EOS implementer for other companies.
There are bolt-on tool articles from Verne Harnish (author of
Mastering the Rockefeller Habits and Scaling Up) on strategy and
Bradford Smart, PhD (author of Topgrading) about an inexpensive
and powerful tool to identify the real career progression of a
candidate before interviewing them so you don’t waste time
interviewing someone with a misleading resume.
If there are business tools you want Confident ROi to cover in
future issues, or you want help finding the right place to start
advancing your company, contact me at [email protected] or
949.478.0042.
Welcome to Confident ROi. It will empower you to advance your
company whether you own it, lead it, or work in it.
DISCOVER THE RIGHT TOOL TO IMPROVE YOUR COMPANY
PUBLISHER
Carle Publishing Inc.
EDITOR
Erika MacLeod
COORDINATOR
Stacey Cowperthwaite
CONTRIBUTORS
Alex Maness
Alex Vorobieff
Brad Smart
Verne Harnish
PHOTOGRAPHY
All images are
sourced from Carle
Publishing Inc. or
iStock.com unless
otherwise identified.
C nfident ROI
GRAPHIC DESIGN
Jessica Embree
Magazine
Confident ROi Magazine is published by Carle Publishing Inc. All content, copyright © 2018, Carle
Publishing Inc. All rights reserved.
This publication may not be reproduced, all or in part, without written consent from the
publisher. Every effort has been made to ensure the accuracy of all content in this publication,
however, neither the publisher nor Alex Vorobieff will be held responsible for omissions or
errors.
Articles, reports and information contained herein reflect the views of the individuals who
wrote or prepared them and do not necessarily represent the position of the publisher or
Alex Vorobieff. The material herein is intended for educational and informational purposes
only. Nothing herein is to be considered the rendering of security advice for specific cases or
circumstances. Communication of any legal information contained herein does not constitute an
attorney-client relationship, nor convey legal advice or recommendation of any kind. Do not rely
on information contained herein to replace consultation with qualified industry leaders or other
professionals in your jurisdiction.
Please address all editorial and advertising inquiries to Carle Publishing Inc.,
Email: [email protected].
Carle Publishing Inc. is not held responsible for the loss, damage or any other injury to
unsolicited material (including but not limited to manuscripts, artwork, photographs and
advertisements). Unsolicited material must be included with a self-addressed, overnight-
delivery return envelope, postage prepaid.
Carle Publishing Inc. and Alex Vorobieff will not give or rent your name, mailing address or other
contact information to third parties. Subscriptions are complimentary for qualified individuals.
Best regards,
CARLE PUBLISHING
Phone: (877) 719-8919 Website: carlepublishing.com
ALEX VOROBIEFF
C O M P A N Y
Freedom From Frustration
Alex Vorobieff, President
ALEXVOROBIEFF.COM
4