Confex Confex 2019 Official Preview | Page 9

Day two Programme outline 9 Session highlight 14.00 – 14.40 14.50 - 15.30 15.40 - 16.20 Corporate events How can you make your event more sustainable? Events with purpose The future of our industry What are the hot topics and trends for 2019 and beyond - a panel discussion delivered by those at the coalface. Session highlight 14.00 – 14.40 14.50 - 15.30 Forecasting the future of event technology Audience engagement Matchmaking tools 15.40 - 16.20 Demystifying the Internet of Things The measure of success of a business event is ultimately how much business is generated. This session will explore some of the many ways 1-2-1 meetings can be implemented and their benefits for specific types of business events. Session highlight Optimise your events search engine results 14.00 – 14.40 14.50 - 15.30 15.40 - 16.20 SEO: how to get your event seen Tips and tricks for event social media Reignite your event marketing – channels for continuous engagement CMW + EW Pavilion This presentation will take a look at event SEO and how it differs to conventional SEO. Our panellists will also look at search engine marketing (e.g. Google AdWords) and outline some successful strategies for events which vary greatly from conventional wisdom. Speaker highlights Steven Morton-Prior, Managing Director, Clearwater Events 12:00 – 12:40 Is subvention a dirty word? 14:00 – 14:40 Millennials, pushing the boundaries of incentive travel Anabel Fielding, Co-founder, Quintessentially Events Kelvin Newman, Founder & CEO, Rough Agenda / BrightonSEO Elliot Grant, Director of Incentives, Top Banana Dave Greaves, Managing Director, Make Happen Kim Mhyre, Managing Director, MCI Experience Confex passport Bev Ridyard, Head of Marketing & Culture, Positive Impact Events Richard Busby, CEO, BDS Sponsorship Alistair Turner, Managing Director, Eight PR Brand new for 2019 is the Confex Passport. As you follow the incentivised walkway with your passport in hand, you’ll have the opportunity for inspiring stop offs at key destinations, inspirational venues, destinations and suppliers, where you can gather stamps to qualify for some fantastic prizes and incentives. Passport COver.indd 1 Heather Lishman, Association Director, ABPCO James Morgan, Founder, Event Tech Labs Felix Stroud Allen, Managing Director, CrowdComms Sam North, Founder, Inflection Point & Consulting Alison Williams, Head of Events, L’Oreal 11/01/2019 09:54 Correct at time of print