Confero Winter 2015: Issue 9 | Page 33

The Energy Sector using ceramic pellets instead of cheap sand for fracking). Moreover, OPEC members are not universally aligned in their goals. For instance, the OPEC cartel members each have different “break-even” prices for balancing their budgets; more specifically, Saudi Arabia can afford to keep oil cheap longer than its geopolitical rival, Iran. Given these complications, OPEC decided to maintain a high-supply, cheap oil environment, with some commentators even suggesting a “price-war” against US fracking operations. Demand Going back to the supply-and-demand graph, our economics student might also wonder if the price drop in oil could be explained by a lower demand. On the surface, there is no obvious reason to presume a lower demand for oil. The IMF hasn’t projected huge rates of global growth, but even uneven global growth targets of 3.3% and the assumed increase in global affluence and a developing middle class should still support increased demand for oil. After greater consideration, however, we must realize prices are often a reflection of market expectations for demand and supply in the future. In other words, if the expectation of global growth falls, that looks like a decrease in the projected demand. For instance, if expectations for GDP growth in China were to fall from an assumption of 8% growth to a more modest, for an emerging market country, 4% growth, we must understand the Chinese economy is still growing, but commodity prices were set wi Ѡ