Confero Winter 2014: Issue 5 | Seite 15

Participant Education Vs. Advice Participant Education VS. Advice By Scott George, CFP®, CRPS® I have always believed that most do not want to be educated on retirement planning. Most just want the answer to two questions: ‘Am I saving enough?’ and ‘Is it in the right place?’ There is nothing wrong with educating participants in a Corporate Retirement Plan, however, if the goal is to move the needle on retirement readiness, education is not what produces results. Most employees leave a group education session with a momentary renewed sense of urgency regarding the review of their account—if the presenter is skilled enough to present the relatively dry material in a manner that piques their interest. The issue I have found with this is that this feeling fades within minute ́