Conference News Winter 2023 | Page 6

6 Contributors

Contributors

Fab Giovanetti , CEO , Alt Marketing
Gaby Mendes , founder , Talk Twenties
Alex Temple , senior corporate relations manager , Explori
Randel Bryan , executive director , Aviva Studios
Fab Giovanetti , CEO , Alt Marketing , outlines why event organisers should be investing in audience mapping and what this new wave of technology means for event engagement . P12
Gaby Mendes , founder , Talk Twenties , reveals how community allowed her event to battle through train strikes at TwentiesFest and how live events are part of a 365 strategy . P17
Alex Temple , senior corporate relations manager , Explori , says eventprofs must have a solid foundation of event data before using AI to turn it into strategic insights . P31
Randel Bryan , executive director , Aviva Studios , explains how the venue is helping to grow businesses in its local community and hosting world-class events . P37
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