9 Association view close communication with the Department for Digital , Media , Culture and Sport ( DCMS ) among other leading industry stakeholders to reinforce our newly developed 18-month strategy , which commenced in August 2021 .
Whether providing government with a deeper understanding of the industry ’ s needs , performance , and economic position , or delivering first-class resources to reinforce sector standards , we remain committed to take a proactive , hands-on role in supporting the future of organisations across the entire events landscape .
We ’ re continuing to work hard behind the scenes to deliver not just the upmost value to our members , but meaningful representation for the whole industry . While this means regular
l To find out more about the conference and to register your attendance , visit www . mia-uk . org / Conference
communication with government , it also means the delivery of pertinent resources such as our latest venue contract guidance , or the development of an informative education programme that once again meets the needs of the industry and serves as a primary source of insights and training .
Showcasing our close relationship with government , which we have tirelessly nurtured throughout the pandemic , we ’ re delighted that the minister for tourism , Nigel Huddleston , will be the opening guest speaker at our conference , which takes place on 4 November 2021 at Park Plaza London Riverbank .
Aptly entitled ‘ Ignite ’, our conference has been designed to fuel the next chapter of the business meetings and events sector ’ s recovery , demonstrating how venues , booking agents , corporates , suppliers , and destinations should be developing robust and pioneering long-term strategies .
Following Huddleston ’ s address , a series of pioneering futurists will take to the stage to reveal how venues can attract more bookings , understand the latest consumer needs and forecast recovery scenario , as well as the future of wide-ranging event elements , from sustainability and people to the future of foodservice .
I hope to see many returning faces at the conference , which will be proceeded by our annual miaList celebration . As you may be aware , after 17 years serving as chief executive of the mia I will be stepping down in November as part of my semi-retirement , and while I will remain working to support the sector and its recovery in the background as a non-executive director , it would be wonderful to connect and catch-up once again . CN
Jane Longhurst
“ In a globalised and increasingly boundless world , consumer needs continue to develop at an exponential rate . Both these business and consumer considerations continue to feed the constant event evolution and will do so for the foreseeable , so it ’ s essential that organisations remain informed …” www . conference-news . co . uk