Conference News May 2021 | Page 27

Company name : Conference Compass

Product name : Conference Compass
Website : www . conferencecompass . com
What is it : An event app and virtual event platform across all devices
Target users : Conference organisers
Value perception : Reviewers answered ‘ yes ’ or ‘ no ’ to the following aspects .
Value Time saving Resource saving Increased efficiency Amplification of your events Digitisation of your event
Review
No No Yes Yes Yes

Conference Compass

What does the product do ?
The app and the virtual event platform can be used separately or in unison . Users can upload programmes , run live sessions , integrate social media , host private chats , Q & A , and integrate with other platforms .
It offers real-life analytics on platform usage or even per person or per exhibitor page .
How does it distinguish itself from competitors in the same space ?
Reviewers say that as the platform derives from an event app , there is a focus on what they do well instead of offering the full end-end registration through to event delivery .
Reviewers were impressed with 365-approach to boost event and community engagement , as well as connect virtual and physical attendees .
Would the reviewers consider using it in future ?
Reviewers unanimously praised the platform , saying they would absolutely use it .
27 Tech Review
Marketing effectiveness
Improved delegate / visitor experience
Improved exhibitor / sponsor experience
Improved speaker experience
Yes Yes
Yes
Yes
General reviewer comments
“ Great product , and a great integration with the virtual event offering that will still be relevant when we move to the hybrid model . On resource saving , I would say you still need someone to manage the app . So it doesn ’ t save on resource but would make the experience better for the attendee .”
“ It looks like a good platform and the 365-approach is the way forward . I would have liked to dig deeper into the price structure as seems to be a lot of add-ons , which would make the price of this quite expensive . However , they do have a 70 % app uptake average .”
Snapshot : Reviewers rated their experience , with 1 being low , poor or difficult , and 10 being high , excellent or easy ( average rating ).
HOW CLEAR WAS THE DEMO ?
RATE THE USER EXPERIENCE
HOW INTUITIVE IS THE USER INTERFACE ?
LEVEL OF DIFFICULTY TO LEARN
8.5 / 10
8 / 10
9 / 10
9.5 / 10
How competitive is the pricing model : Reviewers noted the pricing was competitive , but there are add-ons . No figure provided .
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