Product name : Launch Interactions
Website : www . launchinteractions . io
What is it : Multi-platform provider
Target users : Event organisers and producers
Value perception : Reviewers answered ‘ yes ’ or ‘ no ’ to the following aspects .
Value Time saving Resource saving Increased efficiency Amplification of your events Digitisation of your event
Review
Yes Yes Yes Yes Yes
Launch Interactions
What does the product do ?
Launch Interactions is a community event platform designed to look like social media channels , with activity feeds and vast branding opportunities .
The platform can handle basic registration but can also be integrated with other platforms . Live streaming and pre-recorded videos can be run , with TV-style broadcast quality , and offers meaningful engagement for users . Sponsors can be given additional features . Gamification is also a key part of the platform , as is networking and one-to-one meetings .
How does it distinguish itself from competitors in the same space ?
Reviewers were impressed with the priority option afforded to speakers . There was also praise for the content library which can be accessed for a year , and an interactive white board which delegates can use throughout the session .
One reviewer positively noted the registration integration feature , which they said can handle 10,000 registrations . However , other reviewers said that registration couldn ’ t take payment .
Would the reviewers consider using it in future ?
Reviewers unanimously agreed that they would use the platform .
21 Tech Review
Marketing effectiveness
Improved delegate / visitor experience
Improved exhibitor / sponsor experience
Improved speaker experience
Yes Yes
Yes
Yes
General reviewer comments
“ The streaming facilities allow the option to create a TV-style broadcast . Lead capture forms can be embedded as well as the ability to link resources and social media . Sponsors can be assigned different levels which allow them more features .”
“ Although there is an array of customisable features to fit with your event , the overall modular design is not necessarily the most engaging but definitely functional and on brand . I think it ’ s great that Launch Interactions offer so many solutions , but would definitely position them as multi-platform provider .”
Snapshot : Reviewers rated their experience , with 1 being low , poor or difficult , and 10 being high , excellent or easy ( average rating ).
HOW CLEAR WAS THE DEMO ?
RATE THE USER EXPERIENCE
HOW INTUITIVE IS THE USER INTERFACE ?
LEVEL OF DIFFICULTY TO LEARN
8 / 10
8 / 10
8 / 10
9 / 10
How competitive is the pricing model : Basic price – 250 attendees at £ 5,000 . Add-ons extra .
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