AI to gain nothing financially, but simply wants to educate the industry on their sincere perspective. You’ ll find that the result will be a lot more engaging than the standard ChatGPT article. Of course, it will still need some tweaking and additional prompts.
Strategy generation As a strategy generation tool, ChatGPT can be incredibly useful. If you are planning a sales strategy to meet a target, ask ChatGPT. It will tell you what the best AI-powered sales platforms are to expand your reach and automate your messaging. For the team here at CN, for example, it told us about the Apollo AI tool, which we’ ve found extremely useful in building a contact database beyond our existing network.
It’ s best to corroborate this information by doing some of your own research. Reddit is particularly useful for this, as there are communities( Subreddits) dedicated to the B2B sector. It was after confirmation of Apollo AI’ s usefulness from many sources on Reddit that we decided to actually install and use the( free trial) software.
The same method could be applied to marketing strategies, operations, logistics – essentially every aspect of your business.
Research Research is perhaps the easiest component of work to integrate AI into. Perplexity is particularly strong for this, as it has real-time access to the web( unlike ChatGPT) and is generally better for finding sources and citations.
If you want to know the venues in a certain destination, find a new speaker, source market analysis or understand regulations and compliance, AI services like Perplexity should be your first port of call. n
AI APPS THAT CONFERENCE ORGANISERS SHOULD BE USING
The previous recommendations are all based on LLMs – Large Language Models, or text-based AI. While LLMs are the most generally applicable tools, there are many other platforms specialising in areas like sales, data management and video generation that use AI in far more specific ways than LLMs can.
Here is a list of the most important AI-driven apps for conference professionals:
General assistance ChatGPT – Widely adopted, but consider integrating fully into workflows Perplexity – AI-powered search engine, strong as a research assistant Claude – General chatbot occasionally outperforming ChatGPT Particle – AI news app that combines multiple articles into summarised, balanced stories
Enhance your data Tableau – Connect to a CRM like HubSpot to blend sales and marketing data, create dashboards and visualisations Clearbit – Enhance existing data in your CRM to add info like company size or topics of interest
Boost your sales Apollo – Access Apollo’ s huge global database of contacts, add them en masse to a new email sequence and use AI to increase conversion
Manage logistics EventOps – Manage conference logistics, staff schedules and task assignments Robin – Optimise venue layouts and manage resources, using AI to maximise space efficiency AwareManager – Track and manage equipment, safety and operational workflows in real-time
Smart matchmaking Grip – Intelligent networking with real-time matchmaking recommendations for attendees and sponsors
Swapcard – Match attendees to sessions, exhibitors and peers using AI-driven recommendations Brella – Use AI to connect attendees and exhibitors based on shared interests and goals. Improve sustainability Climeworks – Calculate and offset the carbon footprint of your event with AI-assisted tracking EventCycle – Match leftover event materials to charities or reuse programs, minimising waste
Train your staff WalkMe – Provide AI-guided training for event staff using interactive walkthroughs Lessonly – Build training programmes and monitor staff performance with AI-driven insights
Boost your internal workflow Mailparser – Extract important data from emails en masse( looking to collate a list of all email contacts that are German suppliers?) Granola / Otter AI – AI notetaker that listens to meetings and formats the transcript into notes Cubby – AI workspace for collaborative research Cora – AI email assistant that organises your inbox and automates responses
Build an audience Delphi – AI text, voice and video clones to chat with your community Overlap, Opus – Turn long-form videos into short clips with AI Captions – AI-powered video editing( auto-captions, correct eye contact)
Getting creative ElevenLabs – Create realistic AI voices Midjourney, Ideogram, Playground – AI image generation Runway, Kling, Viggle – AI video generation Photoroom – AI image editor, particularly for product photos and visuals NotebookLM – Turn any document into an AI podcast
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