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meaningfully reconnect with their audiences .
We pivoted to digital channels , interrogating platforms that weren ’ t fit for multi-layered experiences and working with their developers to build content driven solutions that integrated other technologies far and wide .
We immersed virtual audiences in global strategies in narrative driven , gamified experiences . We created a virtual global graduate world that was infused with inspiring content and compelling ways to network , that our graduates felt like they were living the culture of the company , rather than sat on their computers at home .
We learnt so much during this period , which has helped us evolve and innovate . Our clients are seeing the benefit of that as we continue to help businesses reconnect in a post-lockdown world .
Planet and society Business events aren ’ t without their environmental impact . We welcome the scrutiny that brings , it holds us , and our clients , to the most exacting standards of communication .
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We consult with our clients to produce the most sustainable events possible . All projects are measured for their impact , enabling us to create an Event Sustainability Action Plan ( ESAP ) – a ‘ live ’ document that helps us measure impact in real time .
Whatever the resulting experience channel , face-to-face , hybrid or digital – we are helping brands to meaningfully connect with their audiences with their environmental footprint front of mind .
Creativity , innovation and impact So much of what we do is about human behaviour . That ’ s why we blend creativity and artistry with business insight . Audiences are made up of people who consume dynamic content every single day , it ’ s naïve to think business messages should be any different .
Alongside traditional mediums , we have integrated immersive theatre , choose-your-ownadventure-style experiences , interactive games , bespoke
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“ We encourage our clients to create purposeful , measurable experiences that genuinely inspire and influence behaviours .” |
streaming channels , surprise takeovers , immersive environments , festivals and high energy entertainment to maximise audience engagement and business impact .
After all , if you are still standing on a stage taking your audience through heavily bulleted PowerPoint slides , you are not reaching anyone . Our clients know that , and they reap the rewards from the way we tell their stories .
What matters most In our most challenging year yet , we have developed and delivered meaningful content experiences for our clients through novel channels . We are so proud that the work we are doing is being recognised by the industry , with a haul of awards in 2021 that has given our office shelving new-found purpose .
But what matters most is that the businesses we work with see the value in what we do . We are intricately woven into the fabric of our clients ’ strategies from inception to roll out . We are given a huge responsibility to help shape workforce cultures , drive innovation , embed purpose , and enhance performance . CN
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