with DEI and is conscious of its representation ( especially within a live setting ) provide just as tangible benefits in events as they do in tech .
Technology ’ s impact Representation in the tech sector has wider implications , which is why it ’ s vital to get it right . Martin explains : “ If we are putting tech into the market , and we don ’ t have greater representation , whether it ’ s at the testing stage , implementation stage , or delivery stage , it can cause serious harm .”
For example , facial recognition systems like the passport security not picking up darker skinned faces , or insurance systems charging more if you have an African or Muslim name . “ Some of these inequalities that exist in society are now being automated by tech ,” he adds .
“ Not only do we want Black technologists to help prevent this , but we also want them to get a lead on it too , in terms of pushing for equal and equitable change . But we must get there without tokenism or the superficial stuff .
“ Imagine if we did give Black technologists the space and platform , imagine what new ideas they can bring into the UK to increase the innovation , to increase the growth and ultimately increase the country ’ s GDP ,” says Martin .
With more diverse talent , also comes better event experiences . “ Technology is vital when it comes to designing event applications ,” says Streets . “ I heed the advice of our podcast guests who talk about disability . As they have shared : ‘ get it right for disabled delegates , and you get it right for everyone ’.”
From colour schemes and captions , to having a strong mix of visual / audio content , and even having inclusive marketing – technology may just be a tool , but it plays a huge role .
“ It ’ s an exciting time ,” concludes Streets ,“ awareness around DEI has never been higher and it ’ s not going away .”
“ Truly inclusive user experiences and event journeys matter more than ever as we compete for people ’ s time , attention and recommendations .” CN
l Julia Streets , executive producer of DiverCity Podcast , founder of Streets Consulting and champion of fintech entrepreneurship , innovation and diversity , can be booked as a speaker through Spectrum Speakers and Entertainers .
l To enquire , please contact Lauralee Whyte at : enquiries @ spectrumspeakers . co . uk . www . conference-news . co . uk