Conference News April 2022 | Page 15

Company name : Totem
Product name : Totem
Website : wearetotem . io
What is it : Smart events platform and app
Target users : Event organisers and agencies
Value perception : Reviewers answered ‘ yes ’ or ‘ no ’ to the following aspects .
Value
Time saving
Resource saving
Review
Yes
Yes

Totem

What does the product do ?
Totem is a smart events stack that helps organisations deliver engaging meetings and events in-person , online and everything in between . Totem ’ s key features include registration , badge-build , attendee and speaker lists , live session polling , live session Q & A , abstract and poster area , exhibitor listings , session streaming , digital delegate bag ,
and data analytics . Unique carbon offset gamification and teleporting help to power next generation event experiences . Live or pre-recorded sessions can be streamed through the platform and made available before or after the event in the on-demand area .
How does it distinguish itself from competitors in the same space ?
Reviewers liked that Totem offers clients memorable and fun
experiences via gamification . They also praised the platform ’ s widget dashboard , which is flexible and not fixed unlike other competitors . The platform also has a teleporting feature , which allows organisers to seamlessly move users from room to room , as well as a Netflix style on-demand section .
Would the reviewers consider using it in future ?
All reviewers would use the platform .
Tech Review
Increased efficiency
Yes
Amplification of your events
Yes
Digitisation of your event
Yes
Marketing effectiveness
Improved delegate / visitor experience
Improved exhibitor / sponsor experience
Improved speaker experience
Yes Yes
Yes
Yes
General reviewer comments
“ Totem is a smart event site and offers a blended experience for both website and mobile users .”
“ I really liked the platform ’ s flexible widget dashboard as it allowed room for customisation .”
Snapshot : Reviewers rated their experience , with one being low , poor or difficult , and 10 being high , excellent or easy ( average rating ).
HOW CLEAR WAS THE DEMO ?
RATE THE USER EXPERIENCE
HOW INTUITIVE IS THE USER INTERFACE ?
LEVEL OF DIFFICULTY TO LEARN 7 / 10
8 / 10
9 / 10
9 / 10
HOW COMPETITIVE IS THE PRICING MODEL No baseline figure was given , with reviewers reporting cost was ‘ event-dependent ’.
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