Conference & Meetings World Issue 135 | Page 39

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Track record of Melbourne conferences that mattered
Conference Year Impact and legacy AIDS 2014 2014 Led to Australia committing A $ 200m to the
International Society on Thrombosis and Haemostasis ( ISTH ) Congress
World Indigenous Cancer Conference
World Health Summit Regional Meeting
International Aids Society HIV Science Conference
Sectors where Melbourne conferences have made the biggest impact Melbourne ’ s ability to turn conferences into long-term catalysts isn ’ t limited to one industry . The city has established itself as a global leader in multiple sectors , making it a natural hub for events that shape policy , research , and business : Medical & life sciences : Home to the Melbourne Biomedical Precinct , which drives major research in cancer , infectious diseases , and medtech . Sustainability & renewable energy : Victoria was one of the first regions in the world to legislate a net-zero emissions target , making it a hub for green conferences .
Global Fund to Fight AIDS , Tuberculosis and Malaria . Sparked the Fast-Track Cities initiative , which helped 500 + cities worldwide adopt ambitious HIV response strategies . Influenced international policy discussions on decriminalisation , treatment access and funding .
2019 Led to a new global initiative between Melbourne ’ s Alfred Health and European cardiovascular institutes on clotting disorder research . Contributed to revised global guidelines on anticoagulant use , improving patient outcomes .
2024 Developed a global action plan for improving cancer outcomes in Indigenous communities , later adopted by research bodies in Australia , Canada and New Zealand . Secured new funding for community-led cancer prevention programmes in Australia ’ s Northern Territory .
2024 Focused on Asia-Pacific healthcare challenges . Led to policy recommendations on women ’ s health and healthcare equity . Created new partnerships between Australian and Southeast Asian health agencies , ensuring long-term research collaboration .
2023 Announced breakthrough research on long-acting HIV treatment , with Melbourne researchers leading the way . Strengthened global research ties in infectious disease control , influencing policy frameworks in multiple countries .
Fintech & digital innovation : Melbourne is Australia ’ s largest financial services hub after Sydney and is home to major fintech companies and AI research .
What organisers can gain from hosting in Melbourne World-class venues : The Melbourne Convention and Exhibition Centre ( MCEC ) offers 197,000sqm of conference space , making it Australia ’ s largest and most versatile venue . Walkability & public transport : Cutting transit times , Melbourne ’ s compact urban design puts hotels , restaurants and cultural sites within easy reach of one
Above : Bill Clinton speaks at AIDS 2014
Above : World Indigenous Cancer conference 2024
another . Free city-wide public transport : The tram network is free in the city centre and runs on renewable energy , making it easy for delegates to navigate . Airport & accessibility : Melbourne Airport is Australia ’ s busiest curfewfree international hub , with strong connectivity to Asia , North America and Europe .
So often , the value of conferences goes unnoticed . It ’ s difficult to get funding and support from governments when we don ’ t , or can ’ t measure data about lasting impact . That ’ s why cities like Melbourne are so important for the industry as a whole – their data-backed legacy boosts the standing of the whole industry . Organisers should consider Melbourne as a destination that could turn their conference from an industry gathering to an opportunity for real social impact . n
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