Conference & Meetings World Issue 133 | Page 21

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companies are mostly static , events themselves are often transient . This means , they consume waste , carbon and the like , before essentially moving on . The notion of legacy and social good addresses the responsibility to leave behind good , not just trails of waste and carbon footprints .
So much good work is now being done by conference organisers and suppliers to repurpose supplies to local causes , which could include the donation of carpet or repurposing of event furniture as seen at COP26 in 2021 .
By acknowledging the importance of legacy , it ensures that the ESG conversation isn ’ t just about waste and recycling , it ’ s about responsible business , and community engagement .
As a large , leading supplier in the field ,
GES views it as its responsibility to lead with change and is committed to finding ways in which it can use its resources to leave a positive lasting impression on the communities it touches .
Innovation and technology – and the speed at which the industry develops and evolves technology – will dictate the speed at which change can be made . Everyone leans heavily on technology to solve existing problems and it needs to keep apace , while also investing in data to highlight its worth .
GES also considers its role is to innovate , too . As part of her role , Kate Holliday and her team have spent time gaining a greater understanding of the impact of specific products they offer and the difference that their innovative sustainable solutions can have on carbon
Above : GES Women in Exhibitions Conference
emissions . Statistics such as this educate clients and create compelling business cases for the innovations they make and their potential for positive change .
Technology and innovation are not just about ‘ event tech ’ it ’ s about invention and new ways of doing things , which in the world of sustainability can range from designing low grade plastic hoardings or creating recyclable banners .
Essentially it takes investment , not only in the products themselves but also in the data that proves their worth .
GES continues to invest time and energy into innovative new solutions , and see it as its responsibility to continue innovating and helping the industry to move forward . Mail to : salesadmin @ ges . com n
ISSUE 133 / CONFERENCE & MEETINGS WORLD / 21