AI
Sparking the AI future pathway
PCMA ENCOURAGES STUDENTS TO EMBRACE THE POWER OF AI
T he Professional Convention Management Association ( PCMA )’ s Global Student Competition aims to encourage innovative thinking and collaboration among students , worldwide , to explore fresh ideas that will contribute to the future of the global business events industry .
Registration is now open through
13 October , 2023 . Full details are available from PCMA .
This year ’ s theme is ‘ The Evolving Place of AI in Business Events ’. Students are encouraged to embrace the power of Project Spark , a revolutionary tool built by event professionals , and available only to PCMA and CEMA members .
Ultimately , AI will play a role for all of us . Our focus is on getting the global business events industry , and its next generation of leaders , the insights and resources to help professionals use AI to enhance skills ,
“ Our focus is on getting the global business events industry , and its next generation of leaders , the insights and resources to help professionals use AI to enhance skills , not replace them .’”
not replace them . Competing teams will develop a detailed proposal for a mock event . The teams , comprised of no more than five members , will be evaluated based on proposals , scored by a committee of industry professionals . The top five teams will then be invited to present their final proposal to a panel which will include a five-minute pitch presentation and a Q & A session .
The winning team will receive complimentary round-trip air transportation , accommodation , and registration for PCMA ’ s flagship education and networking event , Convening Leaders 2024 in San Diego , CA . The team will be invited to then present their pitch during Convening Leaders . This exposure to over 4,000 industry professionals for recognition , networking and continued education is a rare resume building opportunity for students seeking employment in the business events industry . n
ISSUE 126 / CONFERENCE & MEETINGS WORLD / 41