Conference & Meetings World Issue 126 | Page 27

NYC

NYC headquarters and held the opening general session at the Apollo Theater . “ That was one of the most memorable backstage experiences I ’ ve ever had ,” says Acomb . “ Billy Mitchell , the legendary ‘ Mr Apollo , provides a guided experience unlike any other !
“ With so much to choose from , though , and depending on your audience , planners can sometimes face the challenge of balancing champagne tastes with ‘ beer budgets ’.
Being surrounded by towering skyscrapers does come with sky-high costs if you ’ re not careful during negotiations or careful with your contracts . If you have relationships within the destination you can leverage to find deals and understand the realities of planning an NYC-based event . The popularity of the city also comes at the cost of traffic . Patience is
the name of the game , as is budgeting in plenty of transportation time and making use of walkable venues to mitigate what can be absolutely packed cross-streets .
“ There are creative ways to mitigate costs , too ,” Acomb adds . “ In addition to working with local planning partners , we were also able to tap SITE ’ s Northeast chapter for local industry connections and for excellent crowd-sourced suggestions on where conference attendees could eat , dine , and experience the best of the city for a range of different price points . And with three arrival airport options ( plus bus and train options that offer expanded regional access ), the airlift NYC offers is not to be overlooked . This is another area where planners can be strategic , especially for what can be a big budget line item .”
The Flatiron District , photo courtesy of NYC & Company
Costs are certainly rising according to the NYC Travel and Tourism Outlook , with ADR for the year to date to May 2023 , $ 255 , 12 % above 2019 levels , and up 8 % versus 2022 . The hotel pipeline is increasing , however , with 12,600 rooms coming online by 2025 , reaching over 130,000 rooms . n
CityPASS NYC offers a 40 % saving on access to five iconic attractions . And bureau tips for delegates to check out , include :
• The Museum of Broadway
• MoMA
• The Brooklyn Museum
• Food tour in Queens
• Summit One Vanderbilt
• Little Island
• The Edge and City Climb in Hudson Yards
ISSUE 126 / CONFERENCE & MEETINGS WORLD / 27