Conference & Meetings World Issue 121 | Page 57

the city ’ s Air Quality Plan ; the promotion of electric transport and electric charging stations ; making urban spaces pedestrian-friendly ; and creating a metropolitan forest around the city are just some examples of how Madrid is becoming more humane and emerging as a potential destination for many event organisers ( more than 80 % according to a study by AMEX ) that are concerned about sustainability .

The destination as an experience Every corner of the city of Madrid is steeped in history , tradition , and culture . It is waiting to be discovered by visitors who seek truly different experiences . Imagine artisans and their unique spaces , perfect for making an event or meeting unforgettable . From the Royal Tapestry Factory , with three centuries of history and expertise , to the studios and workshops of the city ’ s artisans , and centuries-old establishments . Madrid is bursting with endless options for visitors to truly feel like locals and experience the city ’ s characteristic , buzzing lifestyle . When talking about unique experiences in the city , we can ’ t forget the latest hotels to open their doors . These include the recently inaugurated Madrid Edition , or the JW Marriott which launches in a few months ; just like the new Real Madrid stadium . These openings will help secure Madrid ’ s position as one of the most promising leaders in international meetings tourism .
Find more information at esmadrid . com / mcb or contact info . mcb @ esmadrid . com
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