Conference & Meetings World Issue 118 | Page 13

IMEX preview

growth opportunities ; lessons learned from the pandemic ; adapting to a changed event landscape ; trends and technology impacting business strategy and reconsidering staffing options .
Separately , Association Focus will deliver learning and networking exclusively for association professionals of all levels . The collaborative programme offers insight , inspiration and real-world recommendations and resolutions to the challenges facing associations across the world today .
Global exhibitors announce major launches An international range of exhibitors – destinations , venues , technology providers , incentive companies and more – are currently planning their participation at the show . Suppliers from Europe – Germany , France , Spain and Croatia ; North America – Miami , San Francisco , Las Vegas ; and Asia – Philippines and Taiwan ; are among the destinations who have confirmed their participation in the past few weeks alone .
Parts of the business events sector have forged ahead in the past two years with investments in refurbishments , new venues , and enhanced experiences . IMEX in Frankfurt will be the stage for some major launches such as Ethiopia ’ s new convention bureau .
Over 2,500 buyers from 70 countries have registered to date , and hundreds of global buyers continue to register each week . An international mix of buyers from agencies , corporates and associations , plus independent professionals have all confirmed participation at the show .
Carina Bauer , CEO of the IMEX Group , says : “ With our worldwide roster of suppliers and confirmed buyers , we ’ re confident the show floor will be a hub of activity where the industry can comfortably and effectively do business . Although Germany recently dropped all Covid restrictions for large events , we intend to stick with
our health and safety plan to ensure everyone feels physically and psychologically safe . That aside , we can ’ t wait to get back to business in Frankfurt . Our industry lives and breathes face to face business events and from what we ’ re witnessing , it ’ s raring to go .”
IMEX commits to Frankfurt The IMEX Group and Messe Frankfurt have confirmed an extension of their partnership until 2025 .
Messe Frankfurt , the host venue for the show , has worked with the IMEX Group since the launch of the first show in 2003 .
Mark Mulligan , director of operations at the IMEX Group , explains : “ We ’ ve worked with Messe Frankfurt since the very first IMEX in Frankfurt show , moving into the venue ’ s largest hall in 2005 as the show grew . Messe Frankfurt has been a very supportive and flexible partner along
“ Although Germany recently dropped all Covid restrictions for large events , we intend to stick with our health and safety plan to ensure everyone feels physically and psychologically safe ,”
Carina Bauer ,
CEO , IMEX Group
the way , working with us to regularly evolve the show to meet the needs of our global industry . This year ’ s IMEX in Frankfurt is set to be very special – we ’ re returning to Frankfurt for the first time in two years and celebrating 20 years of the show .”
Michael Biwer , vice-president guest events at Messe Frankfurt , adds : “ We ’ re very happy that we can continue the 20-year tradition and welcome IMEX in Frankfurt . For Messe Frankfurt , IMEX has a very special significance as an important long-standing guest organiser and at the same time as a strategic MICE industry partner . After all , we have also been a loyal exhibitor since the very first IMEX .”
IMEX at Messe Frankfurt 31 May – 2 June 2022
Register for free at www . imex-frankfurt . com
ISSUE 118 / CONFERENCE & MEETINGS WORLD / 13