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Keywords representing the MICE industry of South Korea : Living with Covid-19
CMW explores how the MICE industry in South Korea evolved towards digitalisation and environmentalism
The emergence of the Covid-19 pandemic plunged the world into rapid changes . Fearing the strong transmission rate of the virus , countries around the world closed their borders , and all industries , regardless of field , fell into a period of severe recession . However , this also drove industries to take an evolutionary step , that is , digitalisation and environmentalism .
The Covid-19 pandemic accelerated the process of digital transformation , forcing the change from a contact-based society to contactfree society , and provided an opportunity to reflect on our indifference towards environmental pollution over economic growth . The MICE industry also had to accept this change . During this process , there was a country that actively accepted the shift in the industry paradigm , and even turned the crisis into a new opportunity through robust infrastructures . That is South Korea .
Smart conventions based on the world ’ s best ICT infrastructure South Korea became the first country in the world to commercialise a 5G mobile network in 2019 . The 5G network with a maximum speed of 20Gbps enables seamless real-time services . Using the cutting-edge infrastructures that the country already had , most conventions held in South Korea since the pandemic were converted to smart conventions , which can only be supported by ultrahigh-speed and hyperconnected networks that are stable . The smart conventions are held in a hybrid form , where both online and face-to-face sessions are held simultaneously using ICT technologies , such as holograms and virtual convention platforms .
42 / CONFERENCE & MEETINGS WORLD / ISSUE 117