Alliance is the key to opening more doors
Seoul is intensifying alliances in and out in seeking to stand stronger in the coming era . On the base of experience and knowledge accumulated in the past decade with a local alliance named Seoul MICE Alliance ( SMA ), alliances extend to the Asia Pacific region and beyond . Seoul was the first Asian destination to join the Hybrid City Alliance which now has 17 members globally .
The Seoul Tourism Plaza recently had a grand opening at the heart of the nation ’ s capital . Its primary role as a new hub in the tourism sector will be fulfilled through bringing essential organizations and businesses to one location . Local and international tourists are more than welcomed to visit for charming souvenirs , useful information and even professional education in tourism .
This one-stop plaza plans to support four focus communication , governance , incubating and innovation in establishing a robust ecosystem for the local tourism industry . In taking this into account , relevant associations and various companies from the private sector placed their names on the plaza ’ s tenant list . The Seoul Tourism Organization , affiliating with the city government , also occupied to cooperate in shaping the governance of the industry together . The two floors yielded for startups incubation became home for few of the Seoul MICE Alliance members- Event-Us , BiddingStay and Modern . han .
The broadcasting studios are a must resource to spread out words and news about Seoul . So is the medical tourism promotional center for anyone visiting Seoul for the relevant reason . The Seoul Tourism and MICE Supporting Center also situated in the plaza to offer
International Conference Support : Tel : 02-3877-0826 / 0875 Email : miceseoul @ sto . or . kr - For hosting online / hybrid event : mailto : convention @ sto . or . kr - For online promotional booth : convention @ sto . or . kr
www . miceseoul . com / index
professional consulting and counselling services for the industry exclusively . Now the much attention is drawn on to the plaza as numerous stakeholders longed to have an effective meeting point in the capital city . Building strong cooperation and collaboration will be a key for the Seoul tourism to play an essential role in revitalizing and strong . The doors to alliance have opened in Seoul .
Seoul Convention Bureau is in discussion of building an alliance with TCEB to cultivate and exchange a local convention or conference between to stretch out opportunities of event planners in both destinations to grow into a well-known global organizers .
Seoul MICE Alliance is consisted of business events specialized companies from the private sector of Seoul . It is organized in 10 categories and 6 divisions depending on the fields of expertise .
Seoul works with 5 other Korean destinations in providing various supports in conjunction through PLUS CITIES program .
Seoul was the first Asian city to join Hybrid City Alliance after the foundation was built by the Hague Convention Bureau and the convention bureaus of Geneva , Prague , and Ottawa . Seoul presented its capability of being an effective hub with enriched content when it served as a hub city during the ICCA Congress in 2020 .
Below : Seoul Tourism Plaza
16 / CONFERENCE & MEETINGS WORLD / ISSUE 113