FIEXPO
FIEXPO ramps up
its commitment in LatAm for 2020
DIRECTOR OF FIEXPO, SERGIO BARITUSSIO, SAYS THE SHOW’S ROTATION TO COLOMBIA WILL BRING IN
MORE BUYERS AND VISITORS THAN EVER AND OFFERS A SPECIAL WARM WELCOME IN CARTAGENA
FIEXPO Exhibitions Group says
2020 will be a year of great challenges
and that it is redoubling its
commitment to promote the Latin
American continent globally as a
venue for international events.
From 23 to 25 March, the Workshop
and Technical Visit of FIEXPO Latin
America will be held in the city of
Santiago de Chile. The international
event is designed to support the country’s
repositioning campaign, and will involve
the participation of influential hosted
buyers and world-class speakers.
Among many other events planned, it
is worth highlighting the Latin
American Political Forum on Meetings
Tourism, to be held in the city of
Cartagena de Indias, Colombia the day
before the FIEXPO Latin America main
tradeshow, 8-10 June 2020.
Cartagena will host the show’s first
edition of three in Colombia, following
the three-year cycle in Chile which ended
last year.
The fair venue will be the Las
Americas Exhibition Center, while the
Forum will be held at the Conrad Hotel.
Following a tradition started several
Above: FIEXPO’s
Sergio Baritussio
(centre, right) ropes
in some of the big
association, venue
and destination
hitters
Below: Suited and
booted for the big
FIEXPO awards
night
opportunities to make business.”
Baritussio added: “For this year we
expect to have a great event, with a
warmer climate and the marvellous
surroundings of one of the cities named
as UNESCO Heritage of Humanity.
We`ll have great personalities at the
Politicians Forum and for the education
sessions, including ICCA President
James Rees, SITE President and CEO,
Didier Scaillet, CEO of IAPCO. Martin
Boyle and the Director of Madrid
Convention Bureau, David Noack Pérez.
“This year will also be the first time
that the SITE board meeting will take
place during FIEXPO, and also the
meeting of ICCA Iberian and Latin
Chapters together.”
Joining the celebrations for the
bicentennial of Ecuador’s independence
and the international activities organised
by the government of the city of
Guayaquil, FIEXPO Latin America will
hold another Workshop and Technical
Visit, 11-13 November.
There international Hosted Buyers
will meet with local operators and visit
the infrastructure available in the city for
congresses, events and incentive trips.
In addition to FIEXPO’s own events,
which are already established in the
Latin American and Caribbean market,
the organiser’s new designation as an
ICCA Industry Partner will see it
involved in hosting the first edition of
the Motivation Luxury Summit, 11-15
October, of the Chilean Patagonia
Summit. This is set to showcase luxury
options for incentive travels before the
main incentive travel agencies in North
America and Europe, who will be
sending representatives to this exclusive
show.
For further information on these events,
visit www.fiexpolatinamerica.com
years ago, joining speakers and the
international media, will be a group of
hosted buyers. They will participate in
FIEXPO’s Pre-Workshop over the three
days prior to the show proper, 5-7 June.
This year that event will take place in
Panama City.
CMW spoke to FIEXPO Director,
Sergio Baritussio, who emphasised that
the destination rotation of FIEXPO had
the objective to contribute positioning
the new destinations, as well as
supporting the work of the relevant
government and the private sector.
“This change also helps to renew the
trade visitors to our exhibition due to the
proximity from the host country,” he
added. “The exhibitors and hosted buyer
numbers will be increased this time and
also we are going to have more than 40%
of new buyers. This is really important
for us because we want to give our
exhibitors the best and new
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CONFERENCE & MEETINGS WORLD
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