Theme parks
Bleisure principle
BIG PLANS AFOOT ON SENTOSA ISLAND AND MORE OPTIONS FROM DISNEYLAND PARIS SHOW
THAT COMBINING BUSINESS EVENTS WITH THEME PARK INFRASTRUCTURE CAN BE A WINNING CONCEPT
ingapore’s Resorts World
Sentosa clinched the Best
Meetings/Incentives
Organiser category in
this year’s Singapore Tourism Awards
for its role in organising Amway
India’s Incentive Movement. It is home
to the region’s largest column-free
ballroom, and to unique venues such as
the S.E.A. Aquarium and Universal
Studios Singapore. Leisure parks, it
would seem, are well suited to
incentives activities and are expanding
into business events more than ever
before.
Universal Studios Singapore is a
proposition that brings together
business and leisure and is proving
popular for corporate buy-outs, social
evenings and private celebrations.
Options include Big Apple-themed
canapés and cocktails along the streets
of New York, al fresco barbecue among
lush foliage of The Lost World, a
fairytale party at the Far Far Away
castle and a movie and entertainment
night along Hollywood Boulevard and
Hollywood Pantages Theatre.
Held in December 2018, the Amway
India Incentive Movement welcomed
3,500 delegates for a customised
five-day programme. Senior Amway
representatives were able to make a
grand entrance on a speedboat at
Universal Studios Singapore’s
WaterWorld show and customised
Indian menus catered with some
specific dietary restrictions and
customs.
Other customised touches include an
‘underwater’ VIP dinner among
100,000 animals at S.E.A. Aquarium,
and the ballroom using its 270-degree
projection and rotating stage.
Senior
executives
were able
to make
a grand
entrance
on a
speedboat at
Universal
Studios
Singapore’s
Waterworld
Unique experiences include a
banquet option at the Open Ocean
Gallery in the S.E.A. Aquarium, where
delegates can view up to 100,000
marine animals. Clients can also take a
journey through the historically
significant maritime silk route at the
Maritime Experiential Museum; and
there are al fresco evening cocktails
and beach party options for delegates
to let their hair down at the breezy
Adventure Cove Waterpark.
With rides, pools and Southeast
Asia’s first hydro-magnetic coasters,
the Waterpark lends itself for
teambuilding activities too.
“Going forward, RWS is set to
become the ‘next-generation’ venue for
bespoke events and festival-style
conventions with greater elements of
entertainment, networking and
audience engagement,” a RWS
Image:
Artist’s
impression
of play
spaces and
ementities.
Photo courtesy
of Sentosa
Development
Corporation
ISSUE 103
/
CONFERENCE & MEETINGS WORLD
/
21