Conference & Meetings World 131 | Page 31

Wellness

CMW Wellness is powered by Caesars Entertainment
emotional wellness ; and Nolan Nichols , founder of A Million Dreams who focused on increasing workplace belonging and personal and professional wellbeing . Each speaker brought a wealth of knowledge and experience , offering attendees valuable insights into integrating wellness into their events .
Growing market The wellness market is thriving , with US wellness spending projected to top $ 480bn this year . Wellness has become a top priority for 82 % of US consumers , with a significant increase in prioritisation over the past year . This is especially true among Gen Z and
Millennials , who are driving the demand for wellness products and services .
Vision for the future Caesars Entertainment believes that wellness is essential for creating unforgettable events . By integrating wellness into their events , Caesars fosters a healthier , happier , and more productive environment for all attendees . The future of health and wellbeing at business events is increasingly significant , driven by a growing recognition of its importance for productivity , engagement , and overall success .
Left : Nobu Villa welcome reception
Left : Millennials are driving demand for wellness products and services
Key takeaways from the Global Wellness Summit Holistic Approach : Business events are moving towards a holistic approach to health and wellbeing , encompassing physical , mental , and emotional health . This includes offering nutritious food options , physical activities like yoga or walking meetings , and mental health support through workshops or quiet zones . Wellbeing-Focused Agendas : Agendas are being designed with breaks and downtime to avoid attendee burnout . This may include longer breaks , dedicated time for relaxation or networking , and shorter , more engaging sessions . Technology Integration : Wearable technology and health apps are being used to monitor and promote health and wellbeing , such as tracking steps , providing meditation reminders , or offering virtual wellness sessions . Enhanced Productivity and Engagement : When attendees are healthy and feel well , they are more likely to be engaged , productive , and participative , leading to more effective networking , learning , and overall event success . Proactive Planning : Event organisers should proactively plan for health and wellbeing by incorporating it into the event strategy from the outset . This includes conducting risk assessments , understanding attendee needs , and integrating wellbeing into all aspects of event planning . Engagement with Experts : Collaborating with health and wellbeing experts can ensure that initiatives are effective and based on the latest research and best practices . Promoting Wellbeing Initiatives : Effective communication about the health and wellbeing initiatives available at the event can encourage attendee participation and engagement through pre-event information , onsite signage , and post-event follow-ups .
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