Coventry and Warwickshire lends itself to several key sectors linking into its locality and history

oventry and Warwickshire is more than the sum of its supply chain . Whilst it does have a great variety of venues , suppliers , organisers and eventprofs , it also is home to wider industries that make it an appealing option for events entrenched in these sectors .

Four key areas that Coventry and Warwickshire thrives in are : automotive , green technology , advanced engineering and creative industries .

Automotive Coventry and Warwickshire plays host to a slice of automotive history , with Jaguar Land Rover and the National Automotive Centre being in the region , as well as Coventry Transport Museum having the largest publicly-owned collection of British-made vehicles in the world .

The incentives offered in the region are often closely linked to this automotive history , with tours of Jaguar ’ s shop floor on offer to petrol heads , as well as test drives of high-performance vehicles being available to those delegates with a need for speed . Combining this experience with a tour of the Coventry Transport Museum is a

Below : The Manufacturing Technology Centre

key incentive for professionals in the automotive sector .

This closeness to the automotive industry also allows Coventry and Warwickshire to appeal to the autonomous vehicle market , meaning that tech conferences as well as automotive events should be able to find a home in the region .

The region also boasts centres for the next generation of vehicles , with the UK Battery Industrialisation Centre ( UKBIC ) opening to develop and manufacture the next generation of batteries and numerous other projects beginning to grow the local economy .

Green technology Coventry and Warwickshire exemplifies its modern push by being a centre for the practice use of green technologies in a push to

be kinder to the planet and highlight its natural side .

There are many a scheme that encourage small businesses to utilise sustainable reconstruction of buildings through expert workshops , grants to install more sustainable energy outlets and support for the commercialisation of low carbon and sustainable technologies .

This support from local government has caused a boom in green tech , with several manufacturers changing working processes to accommodate this emerging trend .

The region also benefits from programmes within Coventry University to upskill the workforces of local businesses , with the intent to give more digital skills and an awareness for green technologies . This increasing nativity and