Comstock's magazine 1018 - October 2018 | Page 48

EDUCATION success can help develop “people who go beyond the job description” to make their career and the company better. “They’re the people that move more, that get promoted more, that do more cross-functional types of activities,” Good says. “They tend to be the people who lead change and innovation in the corporate environment. They’re not going to be satisfied doing the same thing day in and day out.” Seung Bach, a professor of entrepreneurship at Sac State who led the inaugural Summer Acad- emies in 2018, says all students, regardless of their career goals, need to learn how to think like a savvy business owner. The program focuses on the brass tacks of business creation, from coming up with a market analysis and a minimum viable product to actually building a pitch deck. For a week this summer, more than a dozen students enrolled in the program heard from Bach and other expert instructors and guests, visited a local “innova- tion facility,” and came up with a product plan of their own. Bach also wanted to illuminate the be- hind-the-scenes work that goes into those rags-to- riches tales children hear in the news of founders going from college dropout to multimillionaire in six months. “High school students tend to think that in or- der to have a successful business, I have to come up with a finite product, a really good one-of-a- kind no one else can think of, otherwise I won’t be successful. That’s not the case,” Bach says. “When you’re looking closer to reality, being a suc- cessful entrepreneur takes time. It’s a sometimes tedious process.” Leanne Bernales, a senior at Elk Grove High School, learned that firsthand when she partici- pated in the Sac State summer program. Bernales, 16, says she found the complexity of starting a business “surprising, exciting [and] kind of scary all at once.” “We talked to one guy who started his own company, and he talked about how it’s not like you’re going to be successful right off the bat,” she recalls. “You’re going to meet 100 failures maybe, and then you might find something that works. It’s just a reality of it.” In Claire’s eyes, that experience of falling short is one of the biggest benefits of being exposed to 48 comstocksmag.com | October 2018 entrepreneurship at a young age. A willingness to fail, she’s found, helps develop creative confidence in the students she has mentored and trained. “Once they find it, it opens so many avenues and opportunities for them,” Claire says. “They’re really not afraid to try things out.” The ability to adapt is a lesson she has learned firsthand: Claire’s inaugural summer camp spanned a week and served only seven high school students. Since then, she’s found she can reach more students and be more effective by partnering with local organizations for one-day workshops that serve a broader (and even younger) audience. A Girl Scouts conference workshop designed “to encourage more young women to be confident cre- ative thinkers who are unafraid to fail” attracted 40–50 girls in 2017. Later that year, she brought together students, parents and care providers at Shriners Hospital for Children to come up with ways to make the vaccination experience better for young patients. She’s also held programming for underserved communities, including migrant children from seasonal farmworker families and homeless youth. “I wanted to take this farther, make it bigger,” she says. “Reaching more kids was my main goal.” ENTREPRENEURIALISM FOR ALL AGES Robert Calvert, the president and founder of Sac Makers, is also seeing an increased demand for entrepreneurial programming geared toward youth. He estimates that 80 percent of the sign- ups for his classes are driven by interest from the students themselves, who range in age from 10–18. His courses, which include board game design, programming and 3D modeling, are offered in sev- eral formats. There are daytime courses for home- school charter students, after-school sessions that span several weeks and summer camps. “There are a lot more programs today than there were three years ago. It would have been hard to find anyone who was doing what I was doing three years ago within a 50-mile radius,” Calvert says. “I don’t know that we’ve met the total demand — it’s definitely a lot closer than it used to be — but the demand’s definitely gone up.” And when it comes to teaching entrepreneur- ial skills, supporters say an early start is key. Ju-