WOMEN IN LEADERSHIP
Wallrich Creative Communications
NURTURING TODAY’S BRANDS AND TOMORROW’S TALENT
I
PICTURED ABOVE: LILA WALLRICH WITH OLIVER GALL | ONE OF THE OFFICE NURSERY’S FREQUENT GUESTS.
f you follow branding, marketing, has radically evolved since Wallrich set
advertising or digital strategy in up shop. Her coping strategy has been to
the Sacramento region, you’ve keep pace with change while focusing on
probably heard of Wallrich, an agency
providing solutions that function as smart
as they look. Creative Director and CEO
Lila Wallrich founded the company in 1990,
but began her career as a graphic designer
in 1986.
the fundamentals.
“We drill down into each client’s situation
looking for creative hooks to set for their
specific audience,” says Wallrich. “While
our industry continues to transform, we’ve
wrapped our arms around those changes to
Wallrich admits that fear of failure was give our clients the benefit of best practices
an early and ongoing motivator. Now in every medium.”
approaching her thirtieth year in business,
she worries just slightly less. “When I look
at the work we’ve done, and the clients
we’ve had the privilege of supporting,”
says Wallrich, “I figure we must be doing
something right.”
That progressive attitude also applies to
the Wallrich workplace in support of staff
raising a family. The onsite nursery is well
stocked and available for any childcare
pinch. Wallrich has recently made remote
working a viable option as well. “I used to
Her team’s approach mixes hard data be resistant to telecommuting, but my team
with splashes of wit and visual flair to has proved that we can be more flexible
develop compelling and intelligent without compromising quality or quantity,”
work that influences behavior and noted Wallrich. “If I’m going to demand
strengthens brands. The agency itself excellent work, I need to respect the whole
has been thoroughly time-tested. From person creating it. And baby laughter is
technological advances to shifting great stress relief.”
consumer habits, the marketing industry
“
We work a lot
like a strong
family should
— flexible and
supportive, but
holding everyone
to the highest
standard.
— LILA WALLRICH
Creative Director and CEO
”
8801 Folsom Blvd., Suite 190
Sacramento, CA 95826
916.325.2155
www.wallrich.us
CLIENT PROFILE