How the Policy Works Norwegian Cruise Line is the first major contemporary cruise line ever to pay commission on non-commissionable fares , according to Todd Hamilton , senior vice president of sales for Norwegian Cruise Line . Here ’ s how it works :
• Submit a marketing plan : Advisors had to submit a marketing plan to the cruise line by early January 2023 . ( At this point , Norwegian doesn ’ t expect the application window to reopen in the future , but we ’ ll keep an eye on this to understand if changes will be made .)
• Book early : Selected advisors are eligible to receive NCFs when booking sailings at least 120 days in advance for voyages starting May 1 , 2023 . Participating advisors in the U . S . and Canada will also be paid retroactively for existing reservations that were booked 120 days in advance of the sail date .
Why Is NCL Paying on NCFs ? To NCL , the policy is about making it easier for advisors to work with the company : “ We want to make it easy for them to work with us because when they succeed , we all succeed ,” Hamilton said .
The new policy also incentivizes advisors to book early , which the cruise line believes will provide time to help customers plan their dream vacation and result in repeat business for all involved .
In November , NCL saw the most bookings in the company ’ s history , Hamilton said , adding that the cruise line “ couldn ’ t find a better way to enter the new year than by rewarding our travel advisors with more in their pockets .”
COURTESY OF NORWEGIAN CRUISE LINE
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