Commercial Investment Real Estate Summer 2020 | Page 8

By Nicholas Leider BUILDING KNOWLEDGE A leading expert in ESG discusses the potential to save time, energy, and money by harnessing data. Living through a pandemic has a way of making folks hyperaware of their surroundings. How many people are on this bus? Is this sidewalk at least six feet wide? Don’t forget your mask! But even before the COVID-19 crisis, the commercial real estate industry was starting to pay more attention to the operations in and around properties. ESG — environmental, social, and corporate governance — has become a trending topic, with improved data collection giving property owners and managers the ability to refine operations to reduce energy use and expenses. In a recent episode of the Commercial Investment Real Estate podcast series, just as the COVID-19 pandemic was shutting down the global economy, we spoke with Roxana Isaiu, director of ESG and real estate at GRESB, a leading sustainability benchmark for real estate and infrastructure investments across the globe. She discussed how environmental, social, and corporate governance initiatives differ in Europe and North America. She also outlined how ESG will impact the struggle against the COVID-19 pandemic. CIRE: SINCE SO MANY OF OUR READERS ARE IN NORTH AMERICA, CAN YOU GIVE US A BRIEF HISTORY OF HOW ESG HAS GROWN IN EUROPE TO WHERE IT IS TODAY? ROXANA ISAIU: While ESG is a relatively new term, it’s definitely not a new concept. Conceptually speaking, as an industry and as a society all together, we’ve always been concerned with issues of efficiency, resilience, risk, reducing costs, and maximizing profits, which is ultimately what ESG is all about — except we’re not just taking the view of financial costs and profits from a very specific business perspective. We are looking at the bigger impact of our businesses. Effectively, we’re evaluating impacts of real estate portfolios and funds from environmental, social, and governance perspectives, as well as the infrastructure of funds and projects. CIRE: LOOKING AT THE ADOPTION OF ESG IN EUROPE AS A CASE STUDY FOR NORTH AMERICA, WHAT OBSTACLES DID YOU SEE, AND HOW DID THE COMMERCIAL REAL ESTATE INDUSTRY OVERCOME THEM? ISAIU: One big difference between the European and North American markets is that the building stock in Europe is much older. Think of London, think of Paris, think of Rome, think of Amsterdam — these cities have long histories and a lot of historical buildings that are still in pristine conditions. And generally speaking, the managers, owners, and rural sector managers in Europe have had to deal with issues of business continuity, keeping their assets in good shape, and keeping them resilient for a longer time. In the U.S., I wouldn’t say there are specific challenges compared to other regions. The real estate market in general shares a set of challenges and a set of opportunities, but there are also regional differences. CIRE: WHAT ARE KEYS TO EMPHASIZING THE IMPORTANCE OF ESG INITIATIVES TO THOSE WHO OWN OR MANAGE SUCH ASSETS? ISAIU: In Europe, the institutional investor community is the one that has largely driven advancements in this spectrum, like large pension funds. And in fact, GRESB, as an initiative, was set up by APG, PGGM, and USS — three of the largest pension funds in Europe. These institutional investors, with a very long-term investment horizon, effectively looked at their portfolios and observed the need for a standardized way of evaluating the non-financial performance of their investments. The institutional investor community drove ESG in Europe, and this is 6 COMMERCIAL INVESTMENT REAL ESTATE MAGAZINE SUMMER 2020