Commercial Investment Real Estate Summer 2020 | Page 21
STRICKLAND: Well, my first reaction to that question is that my
87-year-old father, who lives in Colorado Springs, Colo., is healthy.
He’s safe and he’s healthy, so I’m pretty darn happy about that. He’s
not active in the business anymore, but he’s certainly somebody you
would want to model yourself after. My son is 29 years old and is
about 40 minutes away in Central Florida. I became a designee in
‘87, my dad in ‘84, and my son in 2018. That’s the first time that’s
happened in history. We just hit the demographics perfectly because
the institute is 53 years old now. But my dad was a leader in his day.
Teaching is still a joy. Students can hardly
wait to run back to their businesses because
they’ve now been armed with powerful tools
that they can immediately put into play.
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I was very active with the local organization back in my day, and I’ve
been an instructor for the last 13 years, teaching six or seven times a
year. Now, my son is the president-elect of his local district.
It’s been a lifelong passion for us. We’ve all bought into the
same organization and the meaning of the designation — the relationships
that we’ve built really have been life-changing for us.
And teaching is still a joy. Students can hardly wait to run
back to their businesses because they’ve now been armed with powerful
tools that they can immediately put into play. That might be the
single most magnetic element of CCIM Institute to me, which is that
the information that we traffic in makes people better at what they
do. It is street driven.
CIRE: AS AN INSTRUCTOR FOR CCIM INSTITUTE, YOU IN-
TERACT WITH YOUNG, DEVELOPING PROFESSIONALS ON A
REGULAR BASIS. WHAT SKILLS WOULD YOU RECOMMEND CRE
PROFESSIONALS EITHER BRUSH UP ON OR START LEARNING
TO HIT THE GROUND RUNNING IN LATE-2020 AND 2021?
STRICKLAND: I would simply say this: I’m an old guy — most of
the industry is younger than me. But I enjoy studies, mapping, and
visualization. This is a way to be more valuable to your clients. I
have been continually impressed with the information that can now
be converted or transformed into a visualization.
When I started many years ago, if you were a real estate director,
you would come into town blind. You’d get in the car and
drive around — it was called a windshield tour. You’d think, “Oh,
this is a nice part of town…” Now, you can paint such an unbelievable
story with the layers of data that are available. If you’re not
doing that, you will soon be surpassed by the competition. People
are using it — and they are pressing that advantage.
Nicholas Leider
Senior content editor of Commercial Investment Real Estate
Contact him at [email protected].
Editor’s note:
For more with Blaine Strickland, CCIM, and his book, “Adapt,”
listen to a full-length interview on Commercial Investment Real
Estate podcast, which can be found on SoundCloud, iTunes, Spotify,
or wherever you listen to your favorite podcasts.
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COMMERCIAL INVESTMENT REAL ESTATE MAGAZINE 19