Commercial Investment Real Estate Spring 2021 | Page 4

PRESIDENT ' S DESK

The Heart of the Deal

I

love this industry . I , along with my colleagues at Shannon Waltchack , get to build wealth through buying properties — all while earning a living through brokerage . It ’ s rewarding on so many levels . While others of you may work in any number of other areas of CRE , from due diligence to disposition , I ’ m sure you share this sentiment .
What ’ s at the heart of any deal we ’ re working on — what ’ s makes this career so gratifying for me — is that we get to help people every day . The impact we make is far greater than the built world we deal in .
You see , a 1,500-square-foot lease to us might seem small , but it is everything to that family who put their life savings into a new venture .
A 4,000-foot office deal — it ’ s not just 4,000 square feet . To the office manager , it ’ s everything . To the people who work there , it ’ s how they earn the money to pay their mortgage . It ’ s how they are going to put their children through school .
That ’ s why people look to the CCIM pin — each of us brings sophisticated analysis and evaluation skills to the table to make the most of every deal while never losing sight of the human factor — our clients and those we work with on a deal .
You ’ ll see that dedication reflected in our official publication , Commercial Investment Real Estate magazine , as well . Across all our feature stories and departments , you not only gain valuable practical knowledge and insights to help grow your business , but you also hear stories of CRE pros doing the deals and positively impacting their clients ’ lives . Success in the industry is built on trusted relationships , and that goes for the one the institute nurtures with you , our valued member , year-round through all our efforts , resources , and communications .
Expertise , ethics , and empathy — these are the secrets to thriving in this industry — whether or not you ’ re a CCIM . Every deal we do makes a difference . In the commercial real estate profession , that ’ s what CCIMs are known for .
Whether you have earned the designation , are on your path to the pin , or taking courses from the institute for professional development , I hope that everyone takes advantage of all that CCIM Institute has to offer to help you embody these values today and well into the future .

COMMERCIAL INVESTMENT

REAL ESTATE
Commercial Investment Real Estate , the official magazine of CCIM Institute , reports on market trends and analysis , current developments in the field , and successful business strategies .
CIRE STAFF Publisher , Rich Rosfelder , rrosfelder @ ccim . com Director of Communications , Larry Guthrie , lguthrie @ ccim . com Senior Content Editor , Nicholas Leider , nleider @ ccim . com
Contributing Editors : Moustafa Elsayed , CCIM , CSM ; Tory Goldson ; Thomas P . LaSalvia , Ph . D .; Elizabeth Vincent ; Soozi Jones Walker , CCIM , SIOR
Design Consultant : Homestyles Media
Editorial Review Board : Adrian A . Arriaga , CCIM ; David B . Eaton , CCIM ; David Ellermann , CCIM ; Jeff Engelstad , CCIM ; Eric B . Garfield , CCIM ; Tony M . Guglielmo , CCIM ; James L . Helsel , CCIM ; Soozi Jones Walker , CCIM ; J . Howard King , CCIM ; George C . Larsen , CCIM ; Kevin G . Lenze , CCIM ; Mark Lee Levine , CCIM ; Albert S . Livingston , CCIM ; Charlie Mack , CCIM ; David L . Schank , CCIM
Editorial Address : 430 N . Michigan Avenue , Chicago , IL 60611-4084 ; Contact us at ( 312 ) 321-4531 or magazine @ ccim . com
Advertising : Heather Macaluso at hmacaluso @ ccim . net or ( 717 ) 430-2224 .
Subscriptions : $ 45 for nonmembers in U . S .; $ 55 for nonmembers in Canada and Mexico . Call ( 800 ) 532-8633 .
Reader Services : All dues-paying members of CCIM Institute receive Commercial Investment Real Estate magazine four times a year as a member benefit . Subscribe , purchase back issues , or order customized article reprints : www . ccim . com / cire or ( 800 ) 532-8633 x4491 . Make address changes : magazine @ ccim . com or ( 800 ) 532-8633 x4491 Request reprint permission : magazine @ ccim . com Submit articles and editorial ideas : magazine @ ccim . com
Postmaster : Send address changes to Commercial Investment Real Estate , 430 N . Michigan Avenue , Suite 700 , Chicago , IL 60611-4084 .
Commercial Investment Real Estate ( ISSN 1524-3249 ) is published quarterly by CCIM Institute of the National Association of REALTORS ®, 430 N . Michigan Avenue , Chicago , IL 60611-4084 . Periodicals postage paid at Chicago , IL , and additional mailing offices . The opinions expressed in signed articles and materials appearing in Commercial Investment Real Estate , including specific references to products and services , are those of the authors and not necessarily those of Commercial Investment Real Estate , CCIM Institute , or the National Association of REALTORS ®. © 2021 by the CCIM Institute . All rights reserved .
CCIM Institute , an affiliate of the National Association of REALTORS ®, confers the Certified Commercial Investment Member designation to commercial real estate professionals who have extensive training and industry experience and complete a rigorous study program .
Executive Officers President , Timothy S . Blair , CCIM , Birmingham , Ala . President-Elect , Leslie G . Callahan III , CCIM , Atlanta First Vice President , David Schnitzer , CCIM , Addison , Texas Treasurer , Steve Rich , CCIM , Charlotte , N . C . Executive Vice President & CEO , Gregory J . Fine , FASAE , CAE , Chicago

C

TIMOTHY S . BLAIR , CCIM 2021 CCIM Institute President Contact him at tb @ shanwalt . com .
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COMMERCIAL INVESTMENT REAL ESTATE MAGAZINE SPRING 2021