SITE TO DO BUSINESS CASE STUDY
By Nicholas Leider
TOOLS OF THE TRADE
With a major supplier of power tools as an example , Site To Do Business can help CRE professionals locate potential locations to deliver value to clients .
Considering the amount of time everyone has spent tooling around the house since the beginning of COVID-19 , it shouldn ’ t be surprising that home improvement chains have seen strong demand . Whether fixing a leaky faucet or more labor-intensive rehab jobs , folks are finding projects and the time to handle them .
Makita is one of the more popular power tool manufacturers , known by its teal-accented products that are found in major home improvement stores . With four distribution centers across the country — all nearing full capacity — what if the company executives began searching to add additional space to one of these centers ? From the perspective of a CRE professional engaged by Makita to help with its search , let ’ s look at how Site To Do Business can help add the necessary capacity while also assisting Makita in making the most informed and optimal real estate decision .
With locations in Buford , Ga .; Mount Prospect , Ill .; Fontana , Calif .; and
The initial comparison report among the four different markets detailed key demographic and economic information .
Dallas , Makita must first decide which location should be selected for additional space . Of the various reports available through Site To Do Business , the comparable report will illustrate how these four locations stack up against one another when looking at variables that are important to Makita . To start , let ’ s assume a 300-mile radius for providing service and a 30-minute drive time for potential employees at the location . These reports can also include population , including current and projected , and median household income to understand the economic environment in the area . You can also choose to see employment in specific areas , such as manufacturing and transportation , which also would be important in this case .
If you wanted to take a closer look at the Dallas market , it ’ s easy to drill down into specific information for submarkets . If you wanted to examine the South Dallas market , for example , Market InSites has industrial reports on this area with asking rent , vacancy rate , asking in effective rent , different competitive inventory , employment absorption , and the overall outlook . Market InSites also allows you to see how things change over time , with year-by-year values for inventory , vacancies , completions , and more .
In Business Analyst , you can compare different locations to aid in the decision . For this example , 11 properties in the target area have the potential to be a fit for Makita ’ s new distribution center . Data points like address ,
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COMMERCIAL INVESTMENT REAL ESTATE MAGAZINE FALL 2022