PRESIDENT ’ S VIEW
PRESIDENT ’ S VIEW
CIANJ and COMMERCE Honor Enterprising Women in Commerce
By Anthony Russo President , CIANJ
This month ’ s issue celebrates National Hispanic Heritage Month , including a conversation with Goya Foods ’ Unanue brothers ; a community event ; and a significant appointment . But before September celebrations , I ’ d like to look back at the uplifting enthusiasm found at the 4th annual Enterprising Women in Commerce Awards Reception last month .
The event kicked off with a Keynote from Lt . Governor Tahesha Way , who shared highlights of her personal journey , reminded the crowd of the powerful role women play in elections , and closed with a pearl of wisdom : be present , take up space in the room , and be a thoughtful listener .
The Keynote was followed by an equally engaging panel of female leaders ( learn more here ), and the bestowing of “ 2024 Enterprising Women of the Year ” award , which went to Wanda Bryant Hope , Johnson & Johnson ’ s Chief Diversity , Equity , and Inclusion Officer – stayed tuned for more on her remarkable career later this fall .
Finally , I ’ d like to thank each of you who attended . Your support of women driving change
“ 2024 Enterprising Women of the Year ” Wanda Bryant Hope , pictured with fellow Enterprising Women winners . in New Jersey left a packed room strengthened to continue innovating , leading , and inspiring .
COMMERCE MAGAZINE
PUBLISHER / CEO
ANTHONY RUSSO arusso @ cianj . org
EDITOR
JAMIE GRILL-GOODMAN jgoodman @ cianj . org
CONTRIBUTING EDITORS JULIA PANGBURN LARRY FELD ADVERTISING SALES
RICH WALTMAN ( 646 ) 808-5114 rwaltman @ cianj . org
TOM WORLEY ( 917 ) -733-5135 tworley @ cianj . org
LAYOUT AND DESIGN
MARJORIE CAMPOLONGO Art Director , mjcampolongo @ gmail . com
Everybody in business has a story to tell . A public relations professional is an objective set of eyes who knows how to drill down and find the thread of what makes your company , service or product unique .
What Exactly Is Public Relations ? It is an invaluable tool in creating favorable public opinion . It differs from advertising in that it is an unpaid endorsement of a company , a person , a product or a service , and that fact alone , lends tremendous credibility .
How Does Public Relations Pay Back Big ? Your uniqueness , your story is what differentiates you from everyone else in your field . Being quoted in newspaper and business publications as well as appearing on broadcast media brands you as an ‘ expert ’. This type of credibility creates a ‘ buzz ’ or publicity that associates you and your firm with excellence . Publicity builds on itself and opens doors where entrée was never previously anticipated or envisioned .
Make sure your story is told .
Contact Amy Delman amydelmanpr @ verizon . net or 201.563.4614
www . amydelmanpr . com