Commerce_24_06_07_digital | Page 18

MANUFACTURING

MANUFACTURING

Sip and Savor New Jersey : Manufacturing a World of Flavor

Matthew Hrisko Copywriter and Media Specialist NJMEP

Step into a world of flavor as we explore the vibrant landscape of breweries , wineries , and distilleries across New Jersey . With over 200 establishments to visit , the state ’ s craft beverage scene is thriving , offering an array of spirited delights for enthusiasts to sip and savor . From the bubbling brews of more than 100 breweries to the aromatic wines crafted from over 40 varietals at 50 wineries , and the diverse range of spirits produced by a growing number of distilleries – there ’ s something to tantalize every palate . Whether you ’ re embarking on a tour or simply indulging in a tasting experience , New Jersey ’ s breweries , wineries , and distilleries – small manufacturers and businesses – are essential pillars of the local economy and cultural landscape , enriching communities and delighting connoisseurs alike .

With over 150 breweries , 50 licensed wineries , and a few dozen distilleries currently operating within the Garden State , these local tourist destinations and manufacturing powerhouses are emblematic of the trend of economic growth in the sector , supplying the region with a diverse array of quality locally produced products and offering employment opportunities to hundreds of thousands of New Jersians . Despite the challenges posed by the COVID‐19 pandemic , regulatory changes , and the normal ebb and flow of business , these local manufacturers continue to innovate , expand , and add to the vibrant tapestry of New Jersey ’ s tourism and small business landscape .
Brewing Prosperity : The Impact of New Jersey Breweries
In the past decade , the number of breweries in New Jersey has increased nearly 85 % with just around 200 operating in the Garden State . The impact of breweries on the local economy extends far beyond the realm of craft beer , shaping communities and driving economic growth . According to the Brewers Association , the craft brewing industry contributed a staggering
“ With 272,500 tourist visits annually , New Jersey ’ s “ wine country ” regions serve as major tourist attractions , generating $ 92.48 million in tourism each year .”
$ 72.2 billion to the U . S . economy in 2022 and created nearly 460,000 jobs , showcasing its significance as a major economic force . Not only has the craft brewery industry boomed in the last decade , but it also played a pivotal role in the community framework , becoming large hubs where locals can host events and come together . That ’ s exactly what happened earlier this year at Jersey Girl Brewing in Mt . Olive ,
Jersey Girl Brewery hosted an NJMEP ( New Jersey Manufacturing Extension Program ) event where participants got to see how the beer is manufactured . where local manufacturers , government representatives , and industry partners came together to network and discuss strengthening the Department of Defense Supply Chain . The event was such a colossal success that NJMEP has a second event planned for South Jersey , happening this time at Spellbound Brewing Co ., a local taproom in Mt . Holly .
New Jersey Wineries : A Vibrant Economic Contributors
The New Jersey wine industry also stands as a significant economic powerhouse , contributing substantially to the state ’ s economic vitality and cultural landscape . With a total output of nearly $ 4.69 billion , the industry is responsible for fostering approximately 30,000 jobs across the state , comprising 97 wine producers , and encompassing 78 acres of vineyards . This expansive network not only fosters economic growth but also contributes to the state ' s vibrant tourism sector . With 272,500 tourist visits annually , New Jersey ’ s “ wine country ” regions serve as major tourist attractions , generating $ 92.48 million in tourism each year . This influx of visitors not only bolsters local economies but also enriches the cultural fabric of the state . Recently , to celebrate the inauguration of the year of Women in Manufacturing , NJMEP hosted an event at Old York Cellars in rustic Hunterdon County – the perfect backdrop for bringing women leaders in the industry together to interact , enjoy tastings , and celebrate and foster women in STEM careers .
Crafting Tradition : New Jersey ’ s Distillery Renaissance
The craft distilling industry in New Jersey is relatively young , and while the Garden State boasts the nation ’ s first licensed distillery , dating back to the 1600s , it wasn ’ t until 2013 that pivotal legislation was signed into law , significantly reducing the cost of acquiring a craft distillery license . This legislative change marked the beginning of a new era for the state ' s distilling landscape .
Now , New Jersey is host to over 30 distilleries , including the oldest spirits manufacturer in the country – Laird & Company . Located in Monmouth County , Laird & Company dates to the late 1600s , with their official founding being 1780 when the first commercial transaction was recorded there . Laird & Company , like many New Jersey manufacturers , are a family-run outfit , now on their 9th generation of Laird family leadership . Their applejack and
Continued
16 COMMERCE www . commercemagnj . com